Izibalo ze-Inthanethi say that about 59% of the global population was using the internet as of Feb 2021.
Kulungile, uma ngikhuluma kahle, akubona bonke abantu abasemhlabeni abasebenzisa i-inthanethi.
Kepha awuzibuzi ukuthi inkulu kangakanani i-intanethi?
Item 1: 6 kweziNdawo ezi-10 ezaziwa kakhulu azikho ngesiNgisi.
Ngikushilo ku-intro-oke wazibuza ukuthi ngabe amasayithi owavakashela kakhulu nawo ayizindawo ezithandwa kakhulu emhlabeni jikelele?
Ngiqonde ukuthi iningi lethu lingacabanga ukuthi iGoogle ingenye yamasayithi athandwa kakhulu… kodwa ingabe kunjalo?
Umthombo wethu yi-Alexa—Uxhaso lwe-Amazon olungumthombo wokuya kubo bonke abantu abafuna ukubona ukuthandwa amawebhusayithi.
Silindeleni?
Nayi eyishumi ephezulu:
Ngokungangabazeki, iGoogle yindawo ethandwa kakhulu emhlabeni. Ithola isilinganiso semizuzu eyi-12 ngosuku kumuntu ngamunye, okuphakathi kokuphezulu kohlu, cishe ukubonwa kwekhasi le-15 isivakashi ngasinye, neziza ezingaphezu kwezigidi ezimbili ezixhumene nakho.
Bese kuba ne-YouTube. Ungakhohlwa-i-YouTube ingeyakwa-Google. Inelinye inani elikhulu lamasayithi axhumeka kuyo, futhi izivakashi ngokwesilinganiso zichitha imizuzu eyi-11 ngosuku kuyo.
Ngemuva kwalokho, amasayithi waseChinese athatha amabala 3-5 no-7-9.
I-Facebook ikwazile ukuhlala endaweni eyi-6, futhi empeleni inenani eliphakeme kakhulu lamasayithi axhumeka kuyo, ngaphezu kwezigidi ezine.
Ukuphela kwesayithi elisondele kakhulu yi-Twitter, enamasayithi angaphezu kwezigidi ezintathu axhumene nayo (i-Twitter isendaweni yama-3, ngakho-ke kuzodingeka ukuthi uhlole isikhundla se-Alexa ngokwakho ukuze usibone).
I-Facebook futhi inesilinganiso esiphakeme kunazo zonke “sesikhathi sosuku” isivakashi ngasinye, imizuzu engaphezu kweyi-18.
Futhi-ke, ukukhipha ama-10 aphezulu yi-Wikipedia! Ngiyayithanda leyondawo.
Manje, ezinye zalezo zinombolo zingase zizwakale zilincane.
"Uqonde ukungitshela ukuthi amasayithi athandwa kakhulu athola imizuzu embalwa isivakashi ngasinye ngosuku? Kufanele kube nje kunalokho. ”
Yebo, okokuqala, khumbula lezo yizilinganiso.
Okwesibili, lezo zindlela zokusatshalaliswa ezisatshalaliswa ngaphezulu kwezigidi ezingama-izivakashi emhlabeni wonke.
Eqinisweni, ake sibheke leyo ngxenye yesibili — isilinganiso sabasebenzisi be-inthanethi:
Into 2: Half yabantu emhlabeni abasenayo i-intanethi!
Lesi samba siyinkimbinkimbi… ngoba ngisebenzisa okungaphezu kokukodwa. Kepha ngizoqala nge-stat emazweni enabasebenzisi abaningi be-inthanethi.
Lezi zinombolo zingama-tad kuphelelwe isikhathi-zivela ngo-2016-kepha umthombo uthembekile, futhi lokho kuyenza ikufanele ukubekelwa indawo:
I-World World in Data incwadi engenzi inzuzo ezama ukwenza izibalo ezinokwethenjelwa zitholakale kubo bonke-ngokuyinhloko iphrojekthi eyenziwe ngabacwaningi e-University of Oxford. Uyenele?
Anyway, nayi ishadi:
Akumangazi ukuthi iChina neNdiya zinabantu kakhulu — izwe ngalinye linabantu abangaphezu kwezigidi eziyinkulungwane.
Futhi uma wehla ohlwini, uthola amazwe anabantu abaningi kakhulu emhlabeni, kepha kodwa engahlelekile.
I-China, i-India ne-US angamazwe ayi-3 anabantu abaningi emhlabeni futhi anabantu abaningi kakhulu be-inthanethi. Kepha i-Indonesia iyizwe lesine elinabantu abaningi kunabo bonke kanye ne-4th ngobukhulu kubantu be-inthanethi (ngonyaka we-9).
Umhlaba wethu kuDatha ubeka inani labasebenzisi abasebenza kwi-inthanethi ngaphezulu kwezigidigidi eziyi-3.4 ngonyaka we-2016. Kepha empeleni ngizokopela kancane bese ngisebenzisa omunye umthombo:
Kusho iBhange Lomhlaba ngaphezulu kwe-49% yabantu bomhlaba bebesebenzisa i-inthanethi ngonyaka we-2017, okuzobe kusho abantu abayizigidi eziyizinkulungwane ezingama-3.6.
Futhi Izibalo ze-Inthanethi Live zithi kunabantu abayizigidi eziyizinkulungwane ezi-4.3 abaku-inthanethi NAMUHLA. Kusezingeni eliphansi kakhulu kuneminye imithombo emibili, kodwa noma kunjalo.
Akekho noyedwa umuntu weqiniso, ngokusobala. Kepha ngicabanga ukuthi kuphephile ukusho ukuthi kukhona okungenani abantu abayizigidi eziyizinkulungwane ezi-3.6 online online, futhi mhlawumbe ngaphezulu!
Into yesithathu: Sisuke kumaseva ambalwa aphephile ngesigidi sabantu siye kwabangaphezulu kuka-3 esikhathini esingaphansi kweshumi.
Ngithanda le stat ngezizathu ezintathu ezilandelayo:
Okokuqala, akukhona nje ukukala ukwanda kokukhula, kodwa ukukhula ngakunye — ngamanye amazwi, kubonisa ukuthi amanani aphansi enze okungaphezulu kokwanele ukuhambisana nesibalo sabantu.
Okwesibili, akuyona nje ukukhula nokukhula komzimba ngamunye, kodwa futhi kukhombisa ukwanda kwekhwalithi.
Esikhundleni sokukhuphuka kwamaseva we-inthanethi, ukwanda kwabaphephile-okukhombisa ukuthi ingqalasizinda ye-inthanethi iba ngcono kanjani!
Okwesithathu, umthombo odume kakhulu. Lona silethwe yiBhange Lomhlaba.
Ngakho-ke ngilindeleni? Nali ishadi:
Lokho kungahle kungabonakali njengokuningi kwamaseva aphephile phakathi kwenani elikhulu kangako labantu, kodwa ukwanda kube kukhulu impela.
Ngo-2010, lapho iBhange Lomhlaba liqala ukuqopha imininingwane kulokhu, bekubalelwa ku-187 abantu abasebenza ngokuphepha be-inthanethi abavikelekile ngokwesigidi ngasinye.
Ngo-2015, bekungama-573, ukwanda okukhulu, kwathi ngonyaka ka-2016 kwase kune-1,267.
Ngakho-ke inani lenyuka ngamanani ayisishiyagalolunye ngeminyaka engu-6 futhi laphindeka kabili eminyakeni emi-2.
Futhi ngasekupheleni konyaka ka-2018?
Isibalo seseva ezi-6,169 eziphephile kubantu besigidi.
Ngiyavuma, okuningi kuzoba ngcono, kepha lokhu kuyinto enhle kakhulu yolwazi!
Into 4: I-Chrome iyisiphequluli se-inthanethi esithandwa kalula.
Ngikhumbula iminyaka embalwa edlule lapho i-Chrome kwakungeyona isiphequluli esithandwa kakhulu. Kwenzenjani?
Akukabekwa inselelo enamandla yini?
Uh ... ake sibheke izinombolo.
Lokhu kulethwa kithi Isitatimende:
Njengoba ubona, iziphequluli zokuqala ezimbili ezinkulu ngokwabiwa kwezimakethe zomhlaba zinguqulo ze-Chrome — uhlobo lwe-Android nenguqulo evamile yedeskithophu.
Ukubeka ndawonye, lezo zinketho ezimbili zokuqala zodwa zinesabelo semakethe yomhlaba wonke sama-51%, futhi lokho akufaki ngisho nezinguqulo ezindala ezisetshenziswayo.
Ngokubheka ezinye, izinhlobo ezindala ze-Chrome, sigcina cishe nge-60%.
Ngokuphambene, zonke izinhlobo eziholayo zeSafari zihlangana ukuze zibe nokwabelana ngemakethe yomhlaba wonke okungaphansi kuka-15%.
Okusho lokhu ukuthi lokhu: i-Chrome ayigcini ngokuba yi-60% yemakethe, kepha esincintisana naye omkhulu kunazo zonke akasondelani nakusosayizi.
Into yesi-5: ITaiwan ine-intanethi esheshayo… futhi amanye amazwe amaningi awanalo neQINISO.
Ngabe uhlala ezweni elinesivinini se-inthanethi esisheshayo?
Ngokwezibalo… mhlawumbe akunjalo.
Lokhu kungenye yezinhlu ezisezingeni eliphezulu ezicwaningiwe futhi ezinolwazi olunzulu kakhulu lwesivinini se-inthanethi sezwe.
Kunemininingwane eminingi futhi kumbozwe inqwaba yezinto, kepha okuthakazelisa kakhulu ijubane elijwayelekile lelizwe ngalinye.
Lokhu kuvezwe ikakhulukazi yiCable, inkampani yokuhlaziya idatha yaseBrithani, kepha umsebenzi wenziwe ngosizo oluvela kuM-Lab, uqobo oluholwa ngabaphenyi bakwaGoogle nabakwaPrinceton, phakathi kwabanye.
Ngokusobala, kungenye yezibalo ezinhle kulolu hlu.
Bheka (isikali esingezansi ngesivinini sokulanda, kuma-mbps, ngendlela):
Ngakho lapho uya. Ngikhuthaza kakhulu ukuthi uhlole imephu yasekuqaleni kaCable, okusebenzisana futhi okuzokuvumela ukuthi ubuke imininingwane ethile ezweni ngalinye.
Kepha, ngokusho kombiko, lawa mazwe ayi-5 ane-inthanethi esheshayo ngokwesilinganiso:
- ETaiwan; 85.02 mbps isivinini sokulanda
- I-Singapore; Ijubane lokulanda le-70.86 mbps
- IJersey (ukuxhomekeka komqhele waseBrithani); Ijubane lokulanda le-67.46 mbps
- ESweden; Ijubane lokulanda le-55.18 mbps
- EDenmark; Isivinini sokulanda i-49.19 mbps
Lokhu kumane nje kubheke phezulu kwalokho okuqukethe umbiko, kepha kuyinto eza kuqala kubantu abaningi (kufaka mina).
Amazwe amaningi asebangeni le-0-30mbps, ngokwesilinganiso. Ngisho nezikhala eziphakathi kwezi-5 eziphezulu zikhulu!
Kepha lokho kulungile. Masigcine amathemba ethu:
Into 6: Ingaphezulu kwengxenye yoMhlaba Ohamba Ngayo namanje awasebenzisi i-Social Media.
Ngiyazi, ungakukholwa?
Ngaphambi kokuthi ubuze ukungaguquguquki kwami:
Yebo, ngishilo ngaphambili ukuthi kunabasebenzisi abayizigidigidi eziyi-3.6ish online Futhi lokhu kusho ukuthi basebenzise imithombo yezokuxhumana eyizigidi eziyizinkulungwane ezingama-3.7, okusho ukuthi isibalo sabasebenzisi abase-inthanethi kufanele sibe sikhulu.
Kuliqiniso-njengoba ngishilo, akukho noyedwa uqinisile wale nto.
Kepha noma kunjalo, lokhu kusho ukuthi ngaphezu kwesigamu sabantu bomhlaba ASIKasebenzisi imithombo yezokuxhumana.
Le nombolo ehlanya iyona silethwe kithi nguHootsuite, ngokubambisana ne-We are Social.
Futhi akusiyona ukuphela lapha. Bheka:
Ngakho-ke ngaphandle kokuthi abantu abayizigidi eziyizinkulungwane eziyi-3.7 NGEMPELA basebenzisa imithombo yezokuxhumana emhlabeni wonke, lelo nani licishe libe ngama-48% wabantu bonke.
Hhayi isibalo se-intanethi, khumbula-inani le-intanethi likuluhlu lwezigidigidi ezi-4, okusho ukuthi iningi le-VAST labasebenzisi be-inthanethi emhlabeni jikelele bakumithombo yezokuxhumana.
Okubuye kujabulise ukuthi cishe bonke labo basebenzisi abasebenzayo bezokuxhumana okungenani basebenzisa ifoni yabo (inothi, lokhu akusho ukuthi basebenzisa ifoni yabo kuphela).
Lezo zinombolo ziyahlanya, futhi empeleni hamba ukhombisa ukuthi ingakanani i-intanethi yesimanje ebonakala ngemidiya yezenhlalo.
Akuyona nje into eyenzeka emhlabeni jikelele. Nakhu ukuthi kubukeka kanjani e-United States:
Into 7: Amasayithi amaningi ezokuxhumana e-US awakakhuli ngokuthandwa kusukela ngo-2018.
Lokhu kuvela Umthombo odumile kakhuluIsikhungo Sokucwaninga:
Ekuqaleni kuka-2019, ama-69% abantu abadala babesebenzisa i-Facebook. Kuningi-kusho ukuthi inqwaba yabasebenzisi be-inthanethi baseMelika abaku-Facebook, futhi ngaphezulu ku-YouTube.
Kepha ngezindlela eziningi, lokhu akuhlukile kakhulu kwisabelo semithombo yezokuxhumana ye-intanethi emhlabeni jikelele. Lapha kulapho ucwaningo luheha khona:
Kugqamisa ushintsho olusuka ku-2018.
Futhi esimweni se-United States, kunokungathandeki kokunye ukuguqulwa kokuthandwa kwezingosi zokuxhumana ezahlukahlukene. Eqinisweni, amasayithi ambalwa anciphile ngokuthandwa.
Ukuphela kokungafani kwangempela kwakuyi-LinkedIn ne-Instagram.
Hm..intaring.
Kepha uyazi ukuthi akukho yini okubonisa uphawu lokuthi ithandwa kakhulu?
Lokhu:
Into 8: INetflix ne-YouTube bakha ngaphezulu kwe-QUARTER yomgwaqo we-inthanethi womhlaba jikelele.
Ngaphambi kokungimangalela ukuthi ngenza izinombolo ezihlanyayo, ake ngichaze:
Lokhu akuyona isilinganiso sethrafikhi ngokuya ngabasebenzisi abahlukile. Lokhu kuhlolwa kwethrafikhi ngokuya nge-bandwidth.
Ukubikwa kwasekuqaleni bekungu yenziwe nguSandvine, kodwa I-PCMag waletha kithi.
Kuhlole:
Yep. INetflix ALONE ibhekele cishe u-15% wethrafikhi yasemhlabeni ngoba isebenzisa kakhulu umkhawulokudonsa.
I-YouTube uqobo ingaphezulu kwe-11%, okusho ukuthi ndawonye bangaphezulu kwama-26% omgwaqo emhlabeni jikelele.
INetflix, vele, inenombolo encane yabasebenzisi ngokuqhathaniswa nezingosi eziningi zemidiya yezokuxhumana kanye ne-YouTube (noma ngabe iyinkampani enkulu yokusakaza).
Kepha abasebenzisi bayo bahlala bekusebenzisa, futhi ukuyisebenzisa kusho ukubuka kuphela okuqukethwe kwevidiyo ephezulu.
Ngokuphambene, i-YouTube inabasebenzisi abaningi (njengoba sikhombisile kulezo zibalo zokuxhumana nabantu) kepha isabelo esincanyana somhlaba wonke ngenxa yokuthi labo abasebenzisi bayisebenzisa kangakanani (nezinsimbi zokuqukethwe ku-YouTube).
Akuyona indawo kuzo zonke izifunda, noma kunjalo:
Emazweni aseMelika, iNetflix iyisigcino esikhulu kunazo zonke sezimoto, kepha i-YouTube yindawo yesi-5 ngobukhulu.
E-Europe nase-Middle East, i-YouTube inkulu kakhulu futhi iNetflix ingeyesibili ngobukhulu.
Futhi esifundeni sase-Asia Pacific, ukusakazwa kwemithombo ejwayelekile ye-HTTP kuqala, kulandelwa i-Facebook ne-THEN Netflix ngomhlaka 3.
Futhi inani le-BIG, emhlabeni wonke?
Cishe i-58% yethrafikhi eyehlayo ku-inthanethi yividiyo.
Yep. Ubuningi bethrafikhi yevidiyo yividiyo.
Item 9: Ngo-2018, abantu babenesifiso esikhulu ekufeni kweSaziwayo kunanoma iyiphi enye into ..
Kunjalo, osaziwayo abaningi bafa ngonyaka we-2018. Ngakho-ke akusikho ukuthi wonke umuntu unesithakazelo esixegayo esihlokweni - bagqugquzelwe imicimbi yezindaba.
Singasho lokhu ngokuthi aziwa kangakanani amagama okusesha osaziwayo abaduma kakhulu ngemuva kokushona kwabo, ethandwa kakhulu kunamanye amagama okusesha.
Yimuphi umthombo ongcono kulokhu kune-Google uqobo? Noma ubani angabuka lolu hlu, nokuningi, ku-Google Trends.
Nokho, ngaphandle kokuqhubeka:
Iphuzu elifanele ukucaciswa ngaphambi kokuthi sifinyelele phakathi:
Lokhu akusona isilinganiso samagama aseshwa kakhulu. Impela, le migomo ibiseshwa kakhulu, ngokuqinisekile — kepha lolu hlu lunabantu abaningi abasuselwa ekudumeni kweGoogle.
Ngamanye amagama, la magama wokusesha abene-spike ephakeme kunawo wonke unyaka owanikwa uma kuqhathaniswa nonyaka owedlule.
Kulesi simo, ngokwesibonelo INdebe Yomhlaba yaba nokukhula okuphezulu kakhulu ukuthandwa kakhulu ngo-2018 uma kuqhathaniswa nonyaka ka-2017 — ukwedlula elinye igama.
Ngakho-ke kunengqondo, ukuthi amagama athandwa kakhulu kwakuyizenzakalo ezibalulekile:
INdebe Yomhlaba, yebo, nokufa okuningi kosaziwayo. Eqinisweni, abayi-7 kwabayi-10 abaphezulu bafa ngokudumile.
Izinto ezihehayo, lokho kunjalo.
Manje, uma udumazeka kancane ngale metric, ngithole isimanga sokuthi uyenze:
Lolu hlu ngu-Ahrefs imininingwane yamagama angukhiye ayikhulu athungwe kakhulu e-United States.
I-Ahrefs ngenye ye amapulatifomu okusesha amahle kakhulu futhi ahlonishwa kakhulu nxazonke, futhi lolu hlu lukhishwe kwimininingwane yalo ye-MASSIVE, equkethe amagama angukhiye angaphezu kwezigidi eziyisi-9.9.
Ngingasho ukuthi sesimboze ezinye izinhlobo ezinkulu kakhulu zezibalo ze-inthanethi kuze kube manje.
Ngizokunikeza ibhonasi eyodwa futhi ngizokuthumela indlela yakho:
Ibhonasi: Abathengi be-e-commerce kulindeleke ukuthi bakhule ngo-7% emhlabeni jikelele ngo-2021.
Kukho konke ukuthembeka, noma yiluphi uhlu lwezibalo kwi-intanethi belungeke luphelele ngaphandle kokushiwo okuthile nge-e-commerce.
Kepha nansi into:
Sengibhale a yonke i-athikili ngezibalo ze-e-commerce!
Bengingafuni ukwehluleka, ngakho-ke ngifaka lokhu njengezibalo “zebhonasi” kini nonke. Uma ufuna ngempela ukuzwa okuningi, vele uhlole i-athikili ephelele.
Nokho, yebo, i-e-commerce: AKUYONA ukwehla. Ngokwalesi sibalo, singalindela ukubona i-e-commerce emhlabeni wonke iqhubeka ibala kuze kube usayizi omkhulu.
Nasi isimilo sethu:
Lesi sibalo futhi kuvela eStista, futhi ilandelela inani labathengi bomhlaba wonke kwi-intanethi kusukela ngonyaka we-2014, ngamanani aqhamukela ku-2021.
Izinombolo ku-2019 zingahluka, kepha lokhu kufanele kube okunembile impela - futhi kusibeka kubathengi be-inthanethi abaphezu kwe-1.9. Ngonyaka olandelayo kufanele kusiyise kumamaki ama-2 BILI.
Lokhu kukhulu futhi kusho ukuthi inani labantu abakwi-inthanethi abathengile okuthile liku-ballpark kwengxenye yabantu abaku-inthanethi, isikhathi.
Futhi ngokweqiniso? Inqobo nje lapho i-intanethi inamathela nxazonke, ngicabanga nge-eCommerce kuphela ukuthi ikhula ibe nkulu.
Isiphetho
Ngabe i-intanethi ikwenza uzizwe umncane? Mhlawumbe, noma mhlawumbe kukwenza uzizwe umkhulu futhi.
Ngemuva kwakho konke, kungakunika izwi futhi kukwenze uzwakale ezinkulwaneni zabantu ezingekho (yingakho nginesifiso esikhulu ukusingathwa nokwakhiwa kwewebhusayithi).
Kepha kuyasiza wena nezigidigidi zabanye abantu ukukhuluma. Ngakho-ke buyela entweni “encane”.
Yebo, azikho izilinganiso eziphelele ngalesi silinganiso: sisebenzisana nezigidigidi zabantu lapha, futhi akekho uhulumeni womhlaba wonke ongasithathela ubalo kubantu.
Kepha lokho okushiwoyo, ngithemba ukuthi lezi zibalo zikunikeze okuthile okufanele ucabange ngakho! Izwe eliku-inthanethi likhulu, likhula ngaso sonke isikhathi, futhi ligcwele lezimanga.
I-intanethi yanamuhla kungenzeka ingaphelele, kepha yikho esikutholile. Ngakho-ke kungani ungahlali wazi ngezimpawu zalo?
Siyabonga ngokufunda, futhi uhlale uklungele okunye!
Ufuna Ukwabelana Lokhu Esayithini Yakho? Kopisha nje Ikhodi engezansi!
Okubhekwayo
1. Amasayithi aphezulu kwi-inthanethi
2. Inani labasebenzisi be-inthanethi ngezwe. Ishadi
3. Inani labasebenzisi be-inthanethi ngezwe. Ukuchazwa
4. I-% yenani lomhlaba eliku-inthanethi, iBhange Lomhlaba
5. Inani labasebenzisi be-inthanethi emhlabeni wonke, njengamanje, ngokusho kwe-Inthanethi Live Stats
6. Amaseva e-inthanethi avikelekile kubantu abayizigidi
7. Iziphequluli ezithandwa kakhulu ze-inthanethi
8. Umqhudelwano wejubane lomhlaba wonke we-Broadband (amazwe anesivinini esisheshayo)
9. Imininingwane ngenani labasebenzisi bemidiya yokuxhumana
10. Ukuthandwa kwemidiya yezenhlalo kuyanda / kwehla phakathi kwabantu abadala base-US
11. Inani lethrafikhi elisetshenziswa yi-YouTube neNetflix
12. Usesho oluningi oluhamba phambili ngonyaka we-2018
