Ufuna ukwazi how to promote your blog? How to get traffic to your blog? How to get your blog to the people who want to see it?
Le yimibuzo ebuzwa yiwo wonke umuntu ogijima noma omaketha ibhulogi. Futhi kulula ukudikibala — kunamabhulogi amaningi kakhulu laphaya!
Ngenhlanhla, kungenzeka ngokuphelele nyusa i-blog yakho ukwandisa ithrafikhi noma ukufundela ukufunda noma amakhasimende. Ngezansi, nginezindlela eziyi-151 ezihlolwe futhi ezihloliwe zokukhuthaza ibhulogi yakho.
Bahlanganisa zonke izinhlobo zezindlela nezindawo. Ezinye zinkulu, ezinye zincane. Akudingeki uzenze zonke-kepha kufanelekile ukubukeka.
Best way promote your blogAke siqale!
1. Yabelana ngokuqukethwe kwakho kuwo wonke amanethiwekhi omphakathi
Mhlawumbe awuyithandi i-Facebook. Mhlawumbe i-Instagram yiyona oyisebenzisayo, noma iTwitter iyikho. Ake sithi awukaze ungene ku-LinkedIn.
Qagela?
Kubi kakhulu.
Kulungile, ngifaka ihaba kancane, kepha ngokuvamile: kuwumbono omuhle ukusabalalisa okuqukethwe kwakho kumanethiwekhi omphakathi amaningi.
Isizathu silula: uku ukubeka okuqukethwe okuhle. Lokho okuqukethwe kufanele kubonwe futhi kwabelwane ngakho ngangokunokwenzeka.
Futhi izindawo eziningi owabelana ngazo, kungenzeka ukuthi okuqukethwe kwakho kubonakale, kuthokoziswe, futhi kwabelwane nabanye.
2. Yabelana ngokuthunyelwe kwebhulogi ekuxhumaneni nomphakathi lapho uwashicilela
Le yinto elula ukuyenza — amapulatifomu amaningi angakhethwa kokushicilela ngasikhathi sinye kubhulogi yakho futhi akubeke ezinkundleni zokuxhumana.
Ukwenza lokhu kwenza izinto ezimbalwa:
Okokuqala, kuvumela abantu ukuthi babone okuthunyelwe kwakho lapho uyishicilela. UDuh.
Okwesibili, uma uthanda ngokungathandi, ama-retweets, amasheya, namazwana kokuthunyelwe noma okuthunyelwe kweposi, kwenza okuthunyelwe kwakho kubukeke kuthembeke kakhudlwana.
Okukwenza ukuthi kube lula ukuthola amaphuzu we-inthanethi amaningi. Kuyindlela eqondile kunazo zonke yokwazisa ngebhulogi yakho ukwandisa ithrafikhi.
3. Yabelana hhayi ngokuthunyelwe okukodwa, kepha okuningi ngesimo esisodwa!
Ukulunga, wonke umuntu uyakuqonda umqondo wokwabelana ngengcezu eyodwa eshicilelwe.
Kepha kukhona enye indlela yokwabelana ngokuqukethwe kwakho kumidiya yezokuxhumana, futhi kuyaqabula kancane:
Ngokuyisisekelo, hlela okuqukethwe kwakho. Hlela iqoqo lokuthunyelwe kepha ufuna - mhlawumbe ngethegi, isigaba, noma umaki.
Bese wabelana ngaleli qoqo eliphelele lokuthunyelwe ngesixhumanisi esisodwa! Lokhu kukuvumela ukuthi ushaye izihloko ezibanzi futhi ngaleyo ndlela uthandeke kububanzi bezintshisekelo.
4. Sebenzisa isikhathi sokuthumela esifanele ukwaba okuthunyelwe.
Lapho ngisesikoleni esiphakeme, ngangigcizelela abangane bami ukuthi kunesikhathi esifanele sokuthumela, yingakho izithombe zami zephrofayili zathola ukuthandwa okuningi. Bahleka.
Ngokushesha phambili eminyakeni kamuva, futhi ubani ohleka manje? Kuliqiniso nje ukuthi ezinye izikhathi zosuku zingcono ukuthumela nokuhlanganyela okuqukethwe kunakwezinye.
Khumbula, iqiniso, ukuthi izikhathi ziyahlukahluka phakathi kokuxhumana nomphakathi. Kungazwakala kuyinkimbinkimbi, kepha ngenhlanhla, kulula ukucwaninga!
5. Sebenzisa isikhathi sokuthumela esifanele ukushicilela okuthunyelwe kwebhulogi.
Vele, usebenzisa i-blog-futhi kuya ngohlelo i-blog yakho ehlala kulo (isibonelo, i-WordPress), uzofuna uqiniseke ukuthi iposi uqobo lishicilelwa ngesikhathi esihle.
Lokhu kungaphezulu kwekhadi lasendlebeni - singakwazi ukusebenzisa i-intuit lapho abantu besebenzisa i-Instagram noma i-Facebook, ikakhulukazi uma siyisebenzisa.
Kepha kuzofanele ucabange ukuthi abafundi bakho nokuthi abantu abasebhlogweni yakho bazithatha nini isikhathi sokufunda ibhulogi.
6. Sebenzisa izinsuku zokuthumela ezifanele.
Njengoba ubona, le nto ngiyithatha ngokungathi sína. Cha, akubangelwa ukuthi ngiphatheke kabi ngabhekana nakho esikoleni esiphakeme.
Nokho, iphuzu limi.
Ngokwemvelo, uma ezinye izikhathi zingcono kakhulu zokuthuthukisa ibhulogi yakho, khona-ke ezinye izinsuku zinjalo. Futhi, kuzofanela ukuthi ubalule ulwazi lwakho lwezilaleli zakho.
Ngabe izithameli zakho eziqondisiwe zizophenya ngeposi lebhulogi emsebenzini? Kuhle, kubukeka sengathi izinsuku zesonto zizolunga.
Noma mhlawumbe ibhulogi yakho imayelana nokwelashwa kwe-hangover-kungaba kuhle ukukuthumela ngempelasonto!
7. Yisho abasebenza ngokuqinile kokuthunyelwe kwakho.
Bheka, kungenzeka ukuthi usuvele ujwayelene nabathonya abathile uma ubhuloga.
Ngemuva kwakho konke, mhlawumbe ucwaninga ngensimu yakho ... ngakho-ke uke uthole amanye amagama anomthelela kuyo.
Uma ukhuluma ngokuthonya kokuthunyelwe kwakho, ukhombisa ukuqaphela kwakho ngesihloko. Ubonisa ukuthobeka — udumisa lapho kufanele.
Futhi okubaluleke kakhulu, abantu maningi amathuba okuthi bathole futhi banamathele kokuthunyelwe kwakho njengoba usho amagama afanelekile.
8. Tshela abanethonya ngokuthi ubabize kanjani.
Ungenza into ethonyelwayo ihambe kangcono kakhulu yize. Vele uthinte ama-influencer (amagama) owashoyo.
Yize kunjalo, ngaphandle kokuthi wenza umsebenzi omubi wayo, okubi kakhulu abangakwenza ukungaphenduli. Futhi ukufinyelela akudingi ukuthatha isikhathi esiningi noma amandla kuwe.
Ngakolunye uhlangothi, umgqugquzeli angajabulisa futhi abelane ngokuqukethwe nezithameli zabo — lokho kuwukuwina kwe-BIG.
Ngoba akugcini lapho ukuthi ukuvumelana kokuqukethwe kwakho, kuyindlela enhle yokushayela ithrafikhi kubhulogi lakho.
9. Sebenzisa amaqembu e-Facebook.
Ngiyazi, ngiyazi-wena nabantu abayizigidi eziyizinkulungwane ezimbili sebeyayiqonda kahle indlela yokuthumela ku-Facebook.
Engikhuluma ngakho-ke, ukuthumela ku-Facebook group. Iqembu le-Facebook lizogxila kusihloko noma udaba oluthile, futhi yindawo enhle yokuthola abantu abanezintshisakalo ezifanayo.
… Abantu abanezintshisakalo ezifanayo abafuna ukukhuluma ngalezo zintshisekelo futhi bafuna ukuzwa okuningi ngazo.
Futhi, kunamaqembu we-Facebook angenakubalwa, futhi ukholwa kangcono ukuthi kunamaqembu amaningi ahlukahlukene ngobuningi obufanayo. Ngakho-ke hhayi kuphela ukuthi mhlawumbe kuzoba khona iqembu le-Facebook le-niche yakho, cishe kuzoba nokudlula okukodwa.
Kepha xwayani: amanye amaqembu angaba nemithetho mayelana nokuzinyusa, futhi noma ngabe kufanelekile, ukunyuswa kwebhulogi lakho kungenzeka kungamukelwa ngemfudumalo.
10. Sebenzisa izinkundla!
Nakulokhu futhi, kufanele unake isithangami uqobo - abanye kungenzeka bangamukeli izixhumanisi esizeni sakho.
Lokho kusho, inala labo lizoba. Isihluthulelo UKUGCINA. (Okuningi kulokhu). Gcina ubukhona bakho esithangamini buqili ngaphezu kwakho konke okunye. Yiba nokukhwabanisa.
Ngoba isithangami esifanele siyindawo enhle yokuthi uphendule imibuzo usebenzisa okuthunyelwe kubhulogi lakho.
Ungamangala: inqobo nje uma wena ne-blog yakho nikwazi ukusebenziseka, ungathola ithrafikhi kubhulogi lakho, futhi wakhe nokulandela okuthembekile.
11. Sebenzisa "okuphakelayo" kukaQuora ukuthola imibuzo ethandwa futhi ecindezelayo
Uma ungazi, iQuora ngokuyisisekelo ingumbuzo nendawo yezimpendulo — uhlobo lwe-Yahoo! Izimpendulo, kodwa zithandwa kakhulu.
Ukufinyelela okuphakelayo kweQuora kuzokusiza ubone eminye imibuzo edumile esihlokweni esifanele. Ungabona ukuthi izithameli zakho ezihlose ukukhathazeka kakhulu noma onentshisekelo nazo.
Bese? Ungaphendula umbuzo ngqo eQuora, FUTHI ungasebenzisa ucwaningo lwakho lwe-Quora ukubheka izihloko kokuthunyelwe kwakho kwebhulogi elizayo!
12. Thola bese usebenzisa izihlokwana ezibandakanyekile niche yakho.
Lokhu ngokuyisisekelo ngendlela efanayo nezindlela ezimbili zokugcina zokukhuthaza ibhulogi yakho. Kepha, iReddit yehlukile. Futhi ilusizo. Ngikholwe, iReddit yindawo enhle ewusizo yama-blogger.
Ngokuyisisekelo, iReddit iyinethiwekhi enkulu egxile ekwabelaneni okuqukethwe. Eminye yayo yasekuqaleni kunjalo, iningi layo liphindaphinda noma laxhunyaniswa nayo. Kunamakhulu "subreddits" - imiphakathi nezinkundla ezinikezwe izihloko ezithile kuhlelo lwe-Reddit ecosystem.
Kwesinye isikhathi kubukeka sengathi kunobuhlakani bayo yonke into. Ezinye zinkulu, ezinye zincane, futhi kungahle kube nokuningi okudlayo ngokugxila kwebhulogi lakho.
Kepha kunethuba elihle lokuthi bazoba wusizo ekucwaningeni okungenani: ungathola imibuzo ecindezelayo, imibono ethandwayo, nezindlela zokulinganisa nezintshisekelo.
13. Phina okuthunyelwe phezulu kumaphrofayili akho ezokuxhum
Kulula: abantu bangavela kaningi ukuthola amaphrofayli emithombo yezokuxhumana ebhulogi yakho. Lapho enza, angahle noma angathathi isikhathi esiningi ukubambelela ekhasini lakho.
Ngakho-ke vele ubhale okuthunyelwe kwakho kwakamuva noma okuthunyelwe kwakho okuhle kakhulu phezulu kwephrofayela yakho, ngakho-ke kuyinto YOKUQALA ebonwa ngumuntu lapho evakashela ikhasi lakho.
Ungakwenza lokhu eziningini zokuxhumana nabantu, kepha nakhu ku-Twitter:
14. Sebenzisa ama-hashtag.
O, ucabanga ukuthi ama-hashtag angamahlaya?
Impela, kulula ukuyihlekisa, kepha ziwusizo! Futhi, azikho ku-Twitter kuphela — zilusizo ku-Instagram naku-Facebook.
Akukona nje ukuthi abantu abaningi bathola okuqukethwe ngama-hashtags - ukuthi kunama-hashtag amaningi AMANINGI, ungathola eyodwa ongayihola.
Mhlawumbe wonke umuntu usebenzisa i- # wanderlust… kodwa kuzodingeka ithandwe, kepha i-hashtag efanayo, ongayidlala kakhulu ukukhuthaza ibhulogi yakho.
15. Sebenzisa amathuluzi athile ukuthola ukuthi yimaphi ama-hashtag amahle kakhulu.
Qhubeka uvivinye ubuhlakani bakho, yebo ... kodwa ingabe kuzolimaza ukucacisa ngalezi zinto?
Ngoba amanye ama-hashtag azobe ethandwa kakhulu, futhi kuzoba lula ukuthi angcwatshwe kuwo (bheka isibonelo esingenhla se #wanderlust).
Abanye bangathandeka kakhulu, futhi ngeke balethe abantu abenele kokuthunyelwe kwakho, futhi ngenxa yalokho, ibhulogi yakho.
Kepha usebenzisa amathuluzi afana ne-What Trend, Hashtags.org, noma i-Twitonomy, ungathola ukuthi ama-hashtag athambelani, okulungele ukuwaqondisa, futhi amanye aze abe nokuhlaziya okuseshayo.
16. Thumela njalo
Nansi into: I-Twitter ihluke ngokuyisisekelo kwezinye izinkundla zokuxhumana.
Impela, kunokunqwabelana okuningi. Kepha ngokuvamile, kulungile kakhulu kuTogo okuningi kunokuthumela okuningi ku-Facebook noma ku-Instagram.
Ungangiphathi kabi: kufanele uthumele njalo kuwo wonke amanethiwekhi wakho. Kepha imvamisa ku-Twitter kusho phezulu kaningi ngosuku.
Ungayenza kanjani abantu ukuthi ifunde ibhulogi yakho? Khuluma ngakho okuningi!
17. ... Kepha awunaso isheduli efanayo yokuthumela kwamanye amanethiwekhi ezokuxhum.
Lolu hlobo lubuyela ezikhathini ezifanele zokuthumela kanye nezinsuku zokuthumela ezifanele engangikhuluma ngazo.
Khumbula ukuthi ungahle ube nezilaleli ezahlukahlukene kumanethiwekhi ahlukene, nokuthi abantu abasemanethiwekhi ahlukene bazo:
Lindela imvamisa ethile yokuthunyelwe, futhi uzobe usebenzisa lawo amanethiwekhi ngezikhathi ezihlukile.
18. Ngokufanayo, lapho okuthunyelwe okuthile kungahambi kahle… nquma ukulahleka kwakho.
Lokhu kuzwakala kunzima, ngoba kwesinye isikhathi kuyinkinga enkulu evamile engiyibona kumikhankaso yokuxhumana nabantu abantu abazi ukuthi bazoyinciphisa nini imali yabo.
Kulula — uma okuthunyelwe kungenzi kahle, kulungile ukuzama ukuthumela okuthe xaxa. Kepha endaweni ethile, kuzodingeka ubhekane namaqiniso futhi ushintshe izinto.
Ngoba uma abantu bengaphenduli kahle kokuthunyelwe kwakho… ukuthumela okuthe xaxa kakhulu ngezinto ezifanayo kungenzeka kukulimaze kakhulu kunokuhle.
Lapho ufuna ukwazi ukuthi ungayimaketha kanjani ibhulogi yakho, impendulo engemihle nemiphumela emibi kungaba isifundo esikhulu ongasifunda kuyo.
19. Yabelana ngokuthunyelwe kwakho okusha ngaphezu kwesisodwa.
Yebo ngiyazi-ukuphikisana galore!
Khumbula ukuthi konke lokhu empeleni kuyenzeka. Lokho bekushilo, uma ubhala iposi elisha, linikeze ihlumela elihle kunazo zonke. Futhi lokho kusho, kwabelane ngakho kaningi.
Impela, shintsha amagama lapho wabelana ngokuthunyelwe, yenza lokho ocabanga ukuthi kungcono kakhulu — kepha ungazikhawuleli kwisabelo esisodwa.
Okuthunyelwe okusha kungazizwa kusengozini, futhi kungakushiya uzibuza ukuthi ungakuthola kanjani ukuthobeka kubhulogi lakho. Ukwabelana kabusha akukhona ubukhazikhazi, kodwa kuyaphumelela.
20. Phinda ukhuthaze okuqukethwe okudala okwenziwe kahle.
Awukwazi ukukhawulela izinto kokuthunyelwe kwakho okusha — uma unokuqukethwe okudala okwenziwe kahle, qhubeka ukukusebenzisa. Khumbula ukuthi ithandwa ngesizathu.
Ngemuva kwakho konke, kungenzeka ukuthi uthola abalandeli abasha kanye nezibukeli ezintsha ezingazibonanga izinto zakho ezindala.
Ngakho-ke ungenza kanjani ukuthi abantu bafunde ibhulogi yakho? Phinda ukhuthaze izinto zakho ezindala ezenziwe kahle noma muhle nje ngokujwayelekile.
Nasi isibonelo: lokhu bekuthathwe ku-twitter ngoJuni 24, 2019.
… Kepha i-athikili yangempela? Yabhalwa ezinyangeni ezi-6 ngaphambili.
21. Sebenzisa okubonakalayo kuma-tweets akho futhi uqaphele ukuthi usebenzisa izinhlamvu ezingaki.
Kulula, bantu. I-Twitter akuvamisile ukuba yindawo yokuthumela amafomu amade. Kuliqiniso ukuthi abanye abantu bane- “ntambo” --i, izintambo zama-tweets axhunyiwe ukwakha umcabango omude.
Kepha ingxenye enkulu, umkhawulo wezinhlamvu ze-Twitter ukhona ngenxa yesizathu.
Ngakho-ke, gcina lokho okufushane bese usebenzisa izinto ezibonakalayo. Fika ephuzwini, ugobe izithameli zakho, bese usebenzisa okubonakalayo: ngakho-ke kuzoba KULULA ukuthi abanye baphinde babuke okuqukethwe kwakho.
22. Beka izixhumanisi kuqala kuma-tweets
Lokhu kuyasiza ngezizathu ezifanayo njengeyokugcina: kumayelana nokwenza ama-tweets akho abe awusizo futhi afanelekile ukuphinda akhishwe.
Kunobufakazi obungenakuphikwa, nge ihlaziya kusuka kuDan Zarrella, leyo yamawebhu ezinokuxhumeka, lawo anokuxhumeka okubekwe ngaphambili abe nokuchofoza okuningi.
* Qaphela: ukuhlaziywa kwakhe okuyinhloko akutholakali okwamanje, ngakho-ke ngixhumanise nenye lapho exoxa khona ngokubaluleka kokuzama ukufakwa kwesixhumanisi.
Ingabe lokhu kuyisayensi enzima? Cha. Kodwa ngokuqinisekile kuyinto.
23. Sebenzisa amakhadi we-Twitter
Amakhadi e-Twitter ngokuyisisekelo ayindlela yokwengeza abezindaba kuma-Tweets, ngakho-ke awawona nje umbhalo osobala.
Lesi yisibonelo sekhadi le-Twitter:
Ngisho lelo khadi le-Twitter libukeka kahle, kodwa uthola umbono. Uma usebenzisa i-Twitter kaningi, nakanjani ubabonile.
Ngamafuphi, amakhadi we-Twitter enza ama-Tweets akho abukeke akhanga kakhulu. Ngakho-ke, maningi amathuba okuthola ama-retweets futhi angathola ithrafikhi kubhulogi lakho.
24. Cela abafundi ukuthi babelane (ngesizathu esihle).
Ingxenye ethile yezithameli zakho ingahle ibe nokwabelana ngokuthunyelwe kwakho. Kepha abanye abangase babe nesifiso sokuwabelana ngokuthunyelwe kwabanye bangaphonswa ngentambo ngokushaya okuhle.
Ngamanye amagama, cela abafundi bakho kanye nabalandeli ukuthi babelane ngesizathu esihle, hhayi ngoba beyithanda.
Ngokwesibonelo:
"Ngabe uyavuma ukuthi (faka hlangana lapha) kufanele kube sobala ngokuphuma kweseva yayo? Uma kunjalo, yabelana ngaloku okuthunyelwe, nanoma yibaphi abanye obabonayo abakhanyise ukukhanya (ngezindaba ezibonakala lapha)! ”
25. Yabelana usebenzisa imizwa (ngobuhlakani, kunjalo).
Indlela enhle yokukhuthaza ibhulogi yakho? Sebenzisa imizwa. Abantu babelana ngezinto ezibangela imizwelo.
Heck, wonke umqondo wenethiwekhi yokuxhumana ulingisa ubudlelwano kanye nezingosi zokuxhumana nabantu zangempela. Ngokusobala imizwa ibalulekile.
Lokhu akuyona nje ulwazi olujwayelekile, noma ubufakazi obungenakudalwa. Lo mkhuba ubhalwe phansi — kakhulu ngabablogi kanye nabathengisi, yiNew York Times Customer Insight Group.
Ngakho-ke, yebo-imizwa iyingxenye ebalulekile yokwabelana. Vele izwi lokuqwashisa: ngenxa yobuhle, yiba nekhono lokungacunuli. Ungenzi konke okuthunyelwe mayelana nemidlwane efile (ngaphandle kokuthi uyi-blogger yamalungelo ezilwane).
26. Zibekele izinhloso zansuku zonke / zamasonto onke zokukhula kokuxhumana nabezindaba ezilandelayo.
Lokhu kungazwakala kulula kakhulu, kepha kungaba yingxenye yezeluleko zegolide.
Ngoba iqiniso elibandayo liwukuthi, iningi lethu, asizukuqhuma ngosuku olulodwa sisuka kubalandeli bamakhulu ambalwa siye ezinkulungwaneni eziyikhulu.
Ngisho nalabo abaya viral babevame ukuba nomsebenzi omningi onzima, ongaguquguquki oqhubekayo ngemuva kwezigcawu.
Futhi nokho, ukuba nabalandeli kubalulekile kakhulu. Bazokwabelana ngokuthunyelwe kwakho, batshele abangane babo, futhi bazothuthukisa ubukhona bakho kwi-inthanethi.
Ngakho-ke zibekele imigomo engaguquki yokwandisa inethiwekhi yakho yokuxhumana nabantu online. Kungaba kuncane noma kube kukhulu, kepha okusemqoka kungukungaguquguquki.
Isibonelo: "Ngizothola abalandeli abasha abangama-50 njalo ngeviki kulenyanga ku-Instagram."
27. Hlanza / shintsha idatha yegrafu evulekile.
Uma ungakaze uzwe ngalokhu ngaphambili, kungenzeka kuzwakale kuyinkimbinkimbi futhi kubuchwepheshe. Akunjalo empeleni.
Ukuhlanza imininingwane yakho evulekile yegrafu kusho nje ukwenza kahle okuthunyelwe kwakho ukuze kwabelwane ngemidiya yezenhlalo. Umqondo uwukushintsha izincazelo zakho ze-meta, izihloko, kanye nezingcaphuno — okulula ukwenza.
I-Yoast SEO iyi-plugin edumile ye-WordPress (enezici zamahhala nezikhokhelwayo) ezikuvumela ukuthi uhlele lezinto:
Kepha cishe noma yimuphi umhleli we-SEO uzokuvumela ukuthi uhlele lolu hlobo lwezinto. Akuyona neze le nkimbinkimbi, futhi Ithuluzi elidingekayo lokunyuswa kwebhulogi.
28. Faka phakathi izixhumanisi zokuthunyelwe kwakho kwebhulogi kumaphrofayela akho ezokuxhum.
Khumbula lapho ngithe ukuphina okuthunyelwe okuthile phezulu kumaphrofayela akho ezokuxhum? Okokuthi uma abantu bethola iphrofayili yakho, into yokuqala abayibonayo iposi oyabile?
Hawu, nangu umbono ofanayo emsebenzini — kepha esikhundleni sokuphina i-Tweet noma i-Facebook post, vele ubeke isixhumanisi kwincazelo yakho yangempela yephrofayili.
Abanye abantu bavuselela amaphrofayili abo ngezixhumanisi kokuthunyelwe kwabo okusha. Abanye bavele baxhumane nesayithi labo:
Noma yini ezintantayo isikebhe sakho!
29. Bamba futhi / noma ubambe iqhaza ezingxoxweni ze-Twitter ukuze wabelane ngokwaziyo (futhi uncome okuthunyelwe kwebhulogi!)
Phambilini kulolu hlu, kungenzeka ukuthi ubonile izindikimba ezimbalwa ezijwayelekile: okokuqala, i-Twitter iyithiwekhi yokuxhumana ehlukile ngokuyisisekelo, ekuhlomele kangcono okuqukethwe yi-snappier.
Okwesibili, ama-Tweets kufanele abe wusizo futhi akhuthaze ukubuyisa.
Futhi indlela EMKHULU yokuba wusizo ukufaka isandla ezingxoxweni ze-Twitter, noma uzibambe. Lokhu kungaba ngemilayezo eqondile (yangasese), noma okuhle, ngokusebenzisa imicu ye-Twitter yomphakathi.
Futhi lapho kufanele? Phakamisa okuthunyelwe kwe-blog okuloba umbuzo womuntu.
30. Yenza into efanayo, kepha kuma-subredits nasezinhlakeni!
Kuyinto eyodwa ukuthola i-subreddit endaweni yakho (bona # 12), kanye nenye into yokubamba iqhaza kukho. Nansi into mayelana neReddit eyihlukanisa kusukela kwamanye amasayithi wokuxhumana nabantu:
Kwamanye amapulatifomu athandwayo, iningi labantu obaziyo abakuthumelayo nababelanayo. E-Reddit, iningi le-VAST labasebenzisi “lurkers” - bayabhema, kepha abahlanganyeli.
Lokhu kuyinto ejwayelekile ku-inthanethi, futhi okubizwa umthetho-1%.
I-Reddit iyisibonelo esiqine kakhulu somthetho we-1%, ngakho-ke lokhu kusho ukuthi lapho ufaka isandla noma usingatha izingxoxo kuReddit, ubumba umbandela wokuqukethwe kakhulu kuleso sivumelwano.
Ngoba ukwabiwa okungaphansi nezinkundla zifanelwe kahle kakhulu izingxoxo ezijulile ngezihloko ze-niche, KUFANELEKILE ngenye yezindawo ezinhle ongakhanya ngazo ngobuchwepheshe bakho.
31. Uma kwehlela kuyo, cabanga ukuqala nge-subreddit ngesihloko noma i-niche.
Lokhu kumane kuwukunwetshwa komqondo wangaphambilini, kepha kungahle kube nzima kakhulu kubantu abathile. Ngeke usizwe lesi seluleko njalo -kodwa nginethemba lokuthi kungenye yezindlela ezinganakwa futhi ezisetshenziswe kabi zokuthuthukisa okuqukethwe kwakho.
Noma ngubani one-akhawunti yeReddit osebenze isikhathi esingaphezu kwenyanga angaqala ukwaba kabusha. Kumahhala ngokuphelele.
Ukuhanjiswa kususelwa kusihloko-akufanelwe ukuthi asebenze njengamakhasi e-Facebook, isibonelo. Ungayithengisa kanjani ibhulogi yakho kuReddit akucaci kahle, ngakho-ke ama-blogger amaningi awakwenzi.
Kodwa uma wenza i-subreddit mayelana nokugxila kwebhulogi yakho, ungakwazi 1) ukufaka isandla kakhulu engxoxweni, 2) uthole ukuqonda okusheshayo engxoxweni, 3) ube nedumela elihle.
32. Uma uzizwa uqiniseka ngempela, cabanga ukuqala ngokuhambisa kabusha ibhulogi yakho.
Ngiyazi ukuthi ngithe ama-subreddits awafanelwe ukusebenza njengamakhasi e-Facebook. Kepha kwesinye isikhathi, lapho ubuntu be-inthanethi buthandwa ngokwanele, bazenzela okwabo ukwedlulisela kubalandeli ukuze bakuthumele futhi baxoxe ngezinto ngabo.
Lezi zinto ezisetshenzisiwe zisetshenziselwa ukunyusa, kepha hlanganisa kahle nengxoxo ye-organic evela emphakathini.
Ukwehlukaniswa okuningi okwenzelwe izizathu zokuphromotha kuvela kwabaculi, abaculi bomdlalo wokuphamba, kanye nabathengisi bezindaba. Kepha hlola lokhu:
Lokhu kungokwasuswa okususelwa kubhulogi dude. Kancane impela, kepha unomphakathi ozinikele. Abagcini ngokuxoxa ngokuqukethwe kwebhulogi, kepha zonke izinhlobo zezinto ezihlobene naleya nsimu.
Futhi ibhulogi yakhe idume kakhulu ngoba lo ongaphansi unedumela elihle lengxoxo ethokozisayo.
33. Ungayinaki i-Instagram.
I-Instagram iyinethiwekhi yomphakathi ethandwa kakhulu, kepha ayisetshenziswa ama-blogger ekunyuseni cishe kaningi njengamanye amanethiwekhi omphakathi (ngenxa yezizathu ezizwakalayo).
Iqiniso ukuthi, okuqukethwe okubukwayo kulula kakhulu ukukusebenzisa, futhi uma unezinsizakusebenza, i-Instagram kungaba yindlela enhle yokwenza okuqukethwe kwakho kube lula ukubuka.
Nali ikhasi lika-Instagram likaNeil Patel:
Uyabona? Unokuxhumeka kubhulogi lakhe, okufushane futhi kulula ukugaya i-bio. Okuthunyelwe kwakhe kukwenza ufune ukufunda okuningi.
34. Ku-LinkedIn, zama ukugxila ekwakheni amakhono nasebhizinisini.
Cishe uzoba nokugqagqana okuningi phakathi kokuthunyelwe kwakho kumanethiwekhi ahlukene womphakathi, kepha ku-LinkedIn, kufanele usabambelele kusiko le-LinkedIn.
Okusho ukuthi, kungcono kakhulu ukugxila ezintweni izisebenzi ezinentshisekelo kuzo, kanye nenani lebhulogi yakho elingalethela zona.
Ngakho-ke ukuveza izindaba zakho zokuphumelela zebhizinisi, izifundo zamacala, nezinto eziphathelene namakhono wokwakha kuzokwenza kangcono ku-LinkedIn, ngokwesibonelo. Futhi, abantu abakwi-LinkedIn bavame ukungabi namandla okuthuthukisa ibhulogi yakho ukwandisa ithrafikhi.
35. Sebenzisa izincazelo ezinde kuPinterest.
I-Pinterest isetshenziswa kakhulu ngama-blogger, kepha kungenzeka ungazi ukuthi ungayithengisa kanjani ibhulogi yakho lapho.
Cabanga nge-Pinterest njengokunqwabelana ngenjini yokusesha. Njengenjini yokusesha, ukuba namagama angukhiye encazelweni yakho kuzosiza abantu ukuthola izikhonkwane zakho.
Lokhu kusho ukuthi ukubhala izincazelo ezinde kukunikeza ithuba elithe xaxa lokusebenzisa amagama angokhiye ngaphandle kokuwaspela noma ukubenza babukeke bengelutho.
Futhi, kunobufakazi obunqunyelwe ukuthi izincazelo ezinabalingiswa abangaphezu kwama-300 bathola izinhlamvukazi kakhulu — kodwa zithathe lokho ngenhlamvu kasawoti.
36. Sebenzisa amabhodi weqembu le-Pinterest.
Amabhodi weqembu le-Pinterest asebenza ngokufanayo namaqembu akwezinye izinkundla zokuxhumana: awumphakathi owakhiwe ngesihloko esithile.
Lokhu kunweba inani labantu abazobona okuqukethwe kwakho neminikelo yakho.
Ikakhulu ngoba uma umuntu "elandela konke" amabhodi womuntu, bazogcina belandela ibhodi oyifaka kulo!
37. Sebenzisa ama-Tweets Akhuthaziwe.
Abantu babona ama-Tweets Akhuthaziwe ngaso sonke isikhathi, ngaso sonke isikhathi lapho besebenzisa i-Twitter empeleni. Okuthunyelwe okuxhaswe futhi kukhuthaziwe kuvamile kuyo yonke inethiwekhi enkulu yokuxhumana nabantu.
Ngakho-ke akufanele kumangaze ukuthi ngincomela lokhu-kodwa ngithanda ukusho elinye ithuba lokuthola amaTweets anyusiwe:
Tweets amafushane. Abantu bangase bangazinaki okuthunyelwe okuxhaswe ku-Facebook, kepha i-Tweet enyusiweyo kulula ukuyingenisa, noma ibukisisa.
38. Pay to promote your blog on Facebook.
Kunezindlela ezimbili ezinkulu ongakwenza ngazo lokhu: ungakhokhela isikhangiso esiveza okuningi njengokukhangiswa, bese okuthunyelwe okuqinisiwe kuyiposi oyikhokhela… ukukhulisa izilaleli.
Ngobuchwepheshe bobabili izikhangiso, kepha izikhangiso ze-Facebook zivumelekile kakhulu futhi zisobala njengezikhangiso. Okuthunyelwe okwenziwe ngamandla kuboniswa kumugqa wesikhathi wabasebenzisi eceleni kwamanye, okuthunyelwe njalo.
Ungafunda kabanzi ngomehluko lapha.
Abantu bakwenza lokhu ngoba kuyasebenza-i-Facebook ikunikeza ukufinyelela kubantu abaningi, ngakho-ke ungakwazi ukufinyelela kalula izithameli / izibalo zabantu abalungile ngezikhangiso kanye nezinto ezithuthukisiwe.
39. Use LinkedIn sponsored content to promote your blog.
Futhi, cabanga ngokukhokha ukukhangisa ku-Facebook: ufinyelela inani elikhulu labantu ongabanciphisela kubabukeli abathile abangabakhangayo.
Kepha futhi, abantu be-LinkedIn kungenzeka bazokwazi ukwamukela izinhlobo ezithile zokuqukethwe osuvele ubhala ngazo.
Kepha okokuqala, ngincoma ukuthola ukuthi yikuphi okuthunyelwe kwakho kwe-LinkedIn okwenze kahle kakhulu ngokomzimba, bese kubaxhasa.
40. Use LinkedIn Groups to promote your blog.
Lokhu kufana ngokufana nokwakha noma ukubamba iqhaza kumaQembu e-Facebook nakuPinterest Amabhodi.
Umehluko, yiqiniso, ukuthi i-LinkedIn yakho yokuxhumana nomphakathi kungenzeka ihluke kakhulu kubabukeli bakho be-Facebook noma i-Pinterest noma ye-Twitter, futhi njengoba ngishilo ngaphambili, mhlawumbe ngilindele okuthunyelwe okuhlobene nebhizinisi nobungcweti.
Lokhu empeleni kusho ukuthi Ama-LinkedIn Amaqembu ngokuvamile ayoba yindawo efanelekile kakhulu yokunyuswa kwebhulogi lakho kunamaqembu akwezinye izinkundla zokuxhumana.
41. Futhi-ke, izikhangiso ze-Reddit.
Kepha kulokhu, kufanele ngithi:
Qaphela.
I-Reddit ihluke kakhulu kumasayithi ashiwo ngenhla-abantu uhlobo lokulindela izikhangiso nokuqukethwe okukhuthaziwe ku-Facebook, Twitter, njll.
Ngakolunye uhlangothi, ama-redditors, asetshenziselwa izikhangiso kodwa ... awazithandi kakhulu. Okuqukethwe okukhangisiwe futhi kuthunyelwe ngakho-ke kuyinto okufanele iphathwe ngokucophelela, ikakhulukazi uma uthola iReddit indawo enhle yebhulogi yakho nomkhiqizo.
Lokho kusho, ungathenga i-adspace kuReddit, noma ungakhokha ukuze kuthunyelwe okuthunyelwe. Kungasebenza.
42. Ngiyabonga abafundi ngokwabelana!
Okokuqala, usuvele ubonga umuntu ukuthi wabelane ngokuqukethwe kwakho, ngakho-ke yisizathu esihle sokubabonga.
Okwesibili, kuhle ukukhuthaza abantu ngokuxhasa ibhulogi yakho, futhi kungahle kubenze bathambekele ekwenzeni kanjalo ngokuzayo.
Okwesithathu, kuyindlela enhle yokuncoma okunye okuthunyelwe ocabanga ukuthi bangakuthanda. Isibonelo, "Ngiyabonga ithoni ngokuhlanganyela! Uma ukuthandile lokho okuthunyelwe, ungahle uthande nalona: ___. ”
43. Ngokuvamile, faka isandla ezingosini ezihlanganayo nemiphakathi evota.
Uma udinga ukuvuselelwa, amasayithi wokuhlanganisa anemininingwane evela emithonjeni eminingi ehlukahlukene ehlobene nezihloko ezithile. Ngokuvamile zisebenzisa izinkinobho zokuvota ziye ezansi naphansi ukuvumela abasebenzisi ukukala okuqukethwe okufakiwe.
Yebo, kufaka phakathi iReddit. Ngikhulume ngeReddit kancane kuze kube manje, kepha akuyona ukuphela kwesiza esihlanganayo noma umphakathi ovota.
Nazi ezinye izibonelo zamasayithi ahlanganayo nemiphakathi ekhuphukayo:
I-StumbleUpon, i-BizSugar, i-Hunt yomkhiqizo, i-Hacker News, i-Triberr, Inbound.org.
Lapho kufanelekile, ungakhuthaza ibhulogi yakho ukwandisa ithrafikhi futhi ubone ukuthi umphakathi usabela kanjani.
44. Gxila ekusebenzeni nasekusebenzeni kokuthunyelwe kwakho okwabiwe.
Uma angikugcizelelanga lokhu ngokwanele, mangikwenze kucace ukuthi:
Lapho wabelana ngokuthunyelwe kwakho kwimithombo yezokuxhumana, kwenze ukuba KUKUSUSE.
Ngoba enye yezindlela ezinhle zokwaziswa ukuletha ukubaluleka okubonakalayo ezimpilweni zabantu. Ubhulogi ngoba unobungcweti nobuhlakani. Yabelana nabantu.
Lokhu kubalulekile ukwabelana ngokuthunyelwe ikakhulukazi ngoba ufuna abantu baphinde baphinde babelane kabusha.
45. Faka izinkinobho zokwabelana ngemidiya yezokuxhumana ezindaweni ezivelele.
Lezi izinkinobho ezenza abafundi babelane ngokuthunyelwe okuthile kumapulatifomu ehlukene ezokuxhumana.
Ngenye yezimpendulo ezivame kakhulu empikiswaneni yokuthi ungayithengisa kanjani ibhulogi yakho.
Nasi isibonelo sokuthi labo babukeka kanjani kusayithi lethu (ngakwesobunxele):
Qaphela ukuthi sizibeka kanjani izinkinobho eduze kwekhasi, eduze kwesithombe sekhanda leposi.
Izinkinobho zokwabelana ngemidiya yezenhlalo zishaya izinyoni ezimbili ngetshe elilodwa: kuvumela abantu ukuthi bakhulise ubukhona bakho bezokuxhumana bese ushayela ithrafikhi kubhulogi lakho!
46. Sebenzisa uSumo ukubhala phansi izinkinobho zokwabelana.
I-Sumo iyi-plug ye-app / ye-WordPress ekunikeza indlela enkudlwana yokwengeza izinkinobho zokwabelana ngemithombo yezokuxhumana.
Ngamafuphi: ingeza izinkinobho zokwabelana ekuqaleni kwendatshana, ohlangothini lwesobunxele, futhi ekugcineni.
Nali ikhasi lesibonelo ukuze uyibone isebenza.
47. Yabelana nabantu asebevele babelane ngokuqukethwe kwakho.
Uzwakale kahle? Yebo, kuhle, ngoba lokhu kuyasebenza.
Abantu asebevele babelane ngokuqukethwe kwakho kungenzeka baphinde bakwabelane ngakho. Futhi uma ungathola abanye abantu abafanayo ukuthi babelane ngokuqukethwe kwakho njalo? Kungcono kakhulu!
Umqondo oyisihluthulelo lapha ukunaka ngokukhethekile abantu abakulayini abakusiza futhi baxhase okuqukethwe kwakho.
48. Yabelana nabantu ababelana ngokuqukethwe okufanayo.
Lokhu kufana nendlela yangaphambilini yokukhuthaza ibhulogi yakho, kepha kungadinga umzamo owengeziwe.
Ngemuva kwakho konke, mancane amathuba okuthi bazokwabelana ngokuqukethwe kwakho, uma kuqhathaniswa nabantu asebewabelane ngokuqukethwe kwakho.
Ingxenye ebalulekile, kunjalo, ukuthi laba bantu sebavele babelana, futhi uma bekuthanda okuqukethwe, kungenzeka ukuthi bakusabalalise kunomuntu omaphakathi.
Ngakho-ke kwenze iphuzu ukuhlanganyela nabo!
49. Yabelana nabantu ababhala okuqukethwe okufanayo.
Lokhu kudlulela kancane ngokuxhumana nabathonya, kepha kwehluke kakhulu.
Ngoba ake sibhekane namaqiniso-akuwona wonke umuntu obhala ngesihloko esithile onamandla. Okuningi okuphambene.
Noma kunjalo, amanye ama-blogger amaningi azimisele ukukhula nabanye, esikhundleni sokuncintisana ngokumsulwa. Abanye abantu okungenzeka ukuthi babelane ngokuqukethwe kwakho yilabo ababhala okuqukethwe okufanayo.
50. Kumaforamu, phendula imibuzo usebenzisa amaposi akho ebhulogi.
Lokhu kusethubeni elifanayo lokusingela imicu ye-Twitter nokubamba iqhaza ezinhlanganweni nasezinhlwini ezingaphansi. Ngaphandle, lokhu kucace bha:
Thola umbuzo noma isihloko osithumele kubhulogi. Qiniseka ukuthi kufanelekile, noma uzocishwa njengomuntu onesifiso sokuzikhuthaza.
Isiko lesithangami liyahlukahluka phakathi kwezithangami, kepha ekugcineni kosuku, uma empeleni ufaka isandla, ngeke kuhlale kukubi ukukhuthaza ibhulogi yakho.
51. Use social bookmarking sites to promote your blog.
Lokhu kungaba okusha kuwe: Izindawo zokubekisa indawo yomphakathi zabelana ngokudlana ngamasayithi wokuhlanganisa, kepha ziyehluka kulawo masayithi wokubekisa amabhukumaka omphakathi agxila kakhulu ekuxhumeni kwewebhu okumsulwa. Iziza ezihlangene zisebenza ngokuvamile zifaka ukuphinda ziphindwe izithombe nokulayishwa kokuqukethwe uqobo.
Futhi, amanye amasayithi wokubekisa amabhukumaka omphakathi akuvumela ukuthi ufake isicelo ukuze ibhulogi yakho ivezwe kumasayithi. Okusho ukuthi lapho abantu bezama ukuthola okuthunyelwe nokuqukethwe, bangathola izinto zebhulogi lakho!
Ngakho-ke lapho uzibuza ukuthi ungakuthola kanjani ukuthobelana nebhulogi yakho, amasayithi wokuphawula amabhukumaka ezenhlalo ayimpendulo enengqondo ngoba imodeli yonke imayelana nokuqondisa abantu kumasayithi ahlukahlukene.
Okwamanje, i-Digg, i-Flipboard, i-StumbleUpon, ne-AllTop zilungele ukuthumela i-blog yakho!
52. Use reciprocal sharing sites to promote your blog.
Izindawo zokwabelana ezibuye zikwenze uzuze amakhredithi (noma enye inguqulo yamaphuzu) yokwabelana ngokuqukethwe kwabanye abantu. Ngemuva kwalokho, ungasebenzisa amakhredithi akho ukuthumela okuqukethwe kwakho — futhi abanye bazokwabelana ngakho ukuze bazitholele ngokwabo.
Okwamanje, i-Triberr ne-Viral Okuqukethwe Kwezindawo yizindawo zokwabelana eziphezulu kakhulu nezinketho ezinhle.
Izwi lokuqwashisa: ungalindeli ukuthi lokhu kungaba lula ukuthrafikhi. Kusafanele ubambe iqhaza, ukhombe i-niche, futhi unikele!
53. Have an email campaign/use email marketing to promote your blog.
Lokhu empeleni kuyithiphu enkulu — kufana nokuthi “share on media social.”
Noma kunjalo, imeyili marketing campaigns are one of the biggest answers to the question of how to market your blog.
Okusho ukuthi, kunenqwaba yezeluleko namacebo amancane okunyuswa kwe-imeyili, okuzolandelwa lena.
Kepha okwamanje, nazi amaphuzu asemqoka ambalwa:
Cishe wonke umuntu usebenzisa i-imeyili — iningi labasebenzisi be-intanethi bane-imeyili, ngisho nangaphezu kwabezindaba zenhlalo.
Ngeke ube usebenzisa ogaxekile, kepha futhi ngeke ube ngumngane omuhle kakhulu obhala izinhlamvu zomuntu siqu. Kungenzeka ukuthi unohlobo oluthile lokuxhumana nomuntu lowo — njengakulo, uthole i-imeyili yakhe ngesizathu.
Vele nginokuningi engingakusho! Nayi imininingwane:
54. Build your email list to promote your blog.
Leli iphuzu elikhulu. Kuzwakala ngokusobala, kepha kungahle kube yenye yezingxenye ezikhathazayo ngokwengeziwe — futhi kukhona ezinye izisekelo okufanele zinamathelwe.
Ngeke wakhe uhlu lwakho lwe-imeyili ngoba ungene kuma-akhawunti we-Facebook wabantu. Ungumuntu wangempela, ozobe ethola ama-imeyili abantu ngemvume yakhe.
Ukubeka kafushane: awukwazi ukuba nomkhankaso we-imeyili ngaphandle kohlu oluthembekile lwabantu ongathumela i-imeyili.
Sumo (mentioned earlier) has some email list-building software. So does OptinMonster, Ama-LeadPages, Unbounce, Constant Contact, ActiveCampaign, kanye nabanye abaningi.
55. Yiba nokuthile ongakunikela khona ngokushintsha ikheli le-imeyili (aka, uzibuthe wokuhola).
Ngokwezinga elithile, ungahle wenze abantu bakunikeze ikheli le-imeyili ngoba bavumelana nalokho okushiwo yizwi lakho, noma kungenjalo bafuna ukuzwa kuwe.
Ngakho-ke, ezingeni eliphansi kakhulu, unikezela ngebhulogi yakho. Kepha usengenza kangcono kunalokho, ngoba lokho ngeke kwenele inqwaba yabantu.
Ngikhuthaza ukuthi ube nobuciko lapha, futhi usebenzise ulwazi lwakho lwezilaleli zakho kanye nabantu ongabaxhumana nabo okuhle kakhulu.
Kepha ezinye zizame futhi zafakazelwa izindlela ezinokwethenjelwa zokunikeza okuthile ngokushintshana ngama-imeyili: ama-flipbook online, ama-ebook, amaphepha amhlophe, olunye ucwaningo lwangempela nokubikwa, izixhumanisi zokulanda kwamahhala, kanye nohlu lokubuyekezwa konke kulungile!
Kukhona nezincwadi zezindaba… kodwa ngizokutshela okuningi mayelana nalokho ngokuhamba kwesikhathi!
Uma izimbangi zakho eziholayo sezisebenza, uzoheha abantu ohlwini lwakho lwe-imeyili, futhi ukusuka lapho uzoba nezithameli ezijwayelekile zokuthuthukisa okuqukethwe kwakho kuye!
56. Thumela lawo ma-imeyili ngezikhathi ezimnandi.
Isikhathi sokuthumela esifanele asisebenzi kuphela kwimidiya yezenhlalo. Kungabonakala kunzima kakhulu ukwazi ukuthi ziphi izikhathi ezinhle kakhulu zokuthumela ama-imeyili, ngoba i-imeyili inobuhlakani obukhulu kunezithameli ezithile kumasayithi athile wokuxhumana nabantu.
Kepha unenhlanhla: I-imeyiliChimp empeleni inesici esibizwa Thumela Ukusebenza Kwesikhathi lokho kugxile ngqo kulokho.
Ngenkathi uzodinga ukusebenzisa i-imeyiliChimp ukwenza okungcono kwalesici, ngaphandle kokuthi leyo datha iyahlukahluka kumuntu kuya kumkhankaso wokukhankasela… kukhona ucwaningo oluqinile olutholakala kusukela ngenkathi i-imeyiliChannel yenza lesi sici.
Uhlobo olufushane: izinsuku zaphakathi nesonto zivame ukusebenza kakhulu, ngamakhonkco amancane ngoLwesibili futhi ngoLwesine, ngokuvamile ekuseni (phakathi kuka-7 no-10 ekuseni).
57. Thumela ama-imeyili njengoba wethula okuthunyelwe okusha.
Lokhu kungumkhankaso we-imeyili olingana nokwaba okuthunyelwe kumithombo yezokuxhumana ngemuva kokukushicilela.
Kodwa-ke, i-imeyili kwesinye isikhathi inamandla amakhulu, ngoba iya ngqo kubhokisi lokungenayo lomuntu.
Futhi uma unabafundi bangempela kuhlu lwakho lwe-imeyili, unethuba elihle lokuthola ukubukwa kokuthunyelwe kwakho ngqo phezulu kwe-bat.
Ngakho-ke lapho uzibuza ukuthi ungakuthola kanjani ukuthontelana kubhulogi lakho, khumbula ukuthi ama-imeyili ekwazisa ngokuthunyelwe okusha asetshenziswa kakhulu ngesizathu.
58. Use Email newsletters to promote your blog.
Izincwadi zezindaba zingaba yindlela enhle yokukhuthaza abantu ukuba bakunikeze i-imeyili yabo, njengoba ngike ngakhuluma ngaphambili.
Kepha futhi bayinto enhle impela ongayithumela ukugcina abantu bebhalisile futhi bethembekile.
Futhi, awudingi ukwenza lowo msebenzi owengeziwe — ungathenga okuqukethwe kwakho okukhona kusuka ngeviki eledlule noma amabili, nokufaka noma yikuphi okuthunyelwe okudala okucabanga ukuthi kungahle kube nokufanele / okuhehayo.
59. Zama ama-imeyili asobala.
Njengoba ungalindela, lokhu akulona iqiniso elingu-100% okufakazelwe — kepha ngithola ukuthi kunobufakazi obuhle ngalokhu, futhi uvumelana nokusola engikubambe isikhashana.
Ekuqaleni kungabonakala sengathi ama-imeyili asobala ayiyona indlela enhle yokuqhakambisa ibhulogi yakho ukwandisa ithrafikhi.
Uma ucabanga ngayo kodwa, kunengqondo: cishe ulindele futhi ujabulele nokuthola izinto ezibonakalayo ezikhuthaza emithonjeni yezokuxhumana.
EMVA kwebhokisi lakho lokungenayo le-imeyili, kungenzeka ukuthi ukhungathekile ngama-imeyili angagaxekile agcwele ihluzo namafonti amakhulu. Ama-imeyili asobala avame ukuba yilokho okutholayo kubangane bakho, umndeni, kanye nabasebenza nabo — ngamanye amagama, “abantu bangempela”.
AbakwaHubSpot bakhiphe umbiko ngalokhu: ama-imeyili asobala ngaphandle kokuphindaphindiwe abe namanani aphakeme wokuqhafaza namanani avulekile, noma abantu bavame ukusho ukuthi abawathandi ama-imeyili angenawo umbhalo.
60. Sebenzisa isoftware ukumaketha nge-imeyili okuzenzakalelayo!
Phambilini, lapho ngikhuluma ngokwakha uhlu lwe-imeyili, ngasho amagama athile wesoftware. Yebo, isofthiwe eningi yokwakha uhlu nayo ikuvumela ezenzakalelayo imikhankaso ye-imeyili.
Namuhla, kuhle kakhulu wonke umuntu akwenzayo, futhi kungaba izindleko ezinkulu zesikhathi namandla okuqhuba umkhankaso we-imeyili ongazenzakalelayo.
Isoftware isukela ekuxakaniseni nasezintweni, kepha umqondo uvame ukufana — hlela ama-imeyili akho, uphathe uhlu lwakho, isikhathi lapho sithunyelwa, nokunye.
Ezinye izibonelo ezinhle zesoftware ye-imeyili ezenzakalelayo yilezi: Constant Contact, Imikhankaso ye-Zoho, I-SendinBlue, I-Hubspot, Umkhankasi, I-Pardot, i-infusionsoft, i-Mailchimp, i-ActiveCampaign.
61. Enable social shares in emails to promote your blog.
Lokhu kungumqondo ofanayo nowokuba nezinkinobho zokwabelana kokuthunyelwe kwakho.
Kepha njengoba ungalindela, lokhu kunamandla amakhulu, ngoba ngokunikeza umuntu inketho yokwabelana nomuntu ngokuqondile, kunokuba ulinde ukuthi bavakashele isayithi lakho.
Futhi kungenye yezindlela eziBONAKALA zokuthola okuthunyelwe kwakho kube khona kwimithombo yezokuxhumana ngokushesha.
62. Faka izixhumanisi kubhulogi yakho noma okuthunyelwe okuthile kusiginesha yakho ye-imeyili.
Usebenzisa isoftware ethile, ungenza ngezifiso i-imeyili ngendlela obungayilindele, kufaka phakathi nesiginesha yakho.
Futhi enye yezindlela ezihlukile kakhulu zokuthuthukisa ibhulogi yakho ukwandisa ithrafikhi ukubeka isixhumanisi sokuposa kwakho kwakamuva ekungeneni kwakho.
Ngoba kuyabonakala, kuyindlela enhle yokwenza abantu babone okuthile abangase bakugqolozele! Ukwenza okuthile okuqabula kancane ngale ndlela kuyindlela enhle yokubhekana nodaba lokuthi abantu bangafunda kanjani ibhulogi yakho.
63. Thumela ama-imeyili… usebenzisa amagama asebenzele ama-imeyili afundwe kakhulu.
Kuzwakala kuyisisekelo, kodwa kulula ukungayinaki. Usebenzisa isoftware yokumaketha nge-imeyili uzothola imininingwane yokuthi ama-imeyili avulwe kanjani nokuthi oxhumana nabo babandakanyeke kanjani nabo.
Imvamisa uzothola ezinye izitayela ezivelayo, futhi amagama wama-imeyili amanye azoba ngcono kunamanye. Isibonelo, kungenzeka ukuthi usebenzisa amahlaya amaningi emzimbeni we-imeyili ethile, futhi kungenzeka ukuthi ufundwe ngaphezu kwanoma yini enye oyibhalile.
Ngakho-ke thatha okusebenze kakhulu kuma-imeyili atholwe kahle, bese uhlela amanye ama-imeyili wakho ukuthi alingane kangcono-bese uyathumela futhi!
64. Ama-imeyili wokuhlola we-A / B.
Uma ufuna ukuthumela kabusha ama-imeyili njengoba kuchaziwe ngenhla, awufuni ukuncika esivivinyweni nephutha lodwa ukuthola ukuthi yini evula kakhulu.
Luckily, you can do A / B ukuhlolwa: create two different emails, and see what happens to each. You can test for the main text, but it’s also a great idea to test the subject lines.
Isibonelo: Umugqa wesihloko we-imeyili A uthi "Amaphutha amakhulu ekukhetheni umnikazi we-web," futhi ama-imeyili B's athi "amaphutha ama-5 ami bawenqobele ekukhetheni umphathi wewebhu." Ama-imeyili B kungenzeka abe nezinga elivulekile kakhulu — ukuqonda okukhulu.
Kwesinye isikhathi uzokwenza lokhu ngesandla, kepha kwesinye isikhathi isoftware izokwenza lokhu kube lula.
Le ndlela elula nje yokuthola ukuthi yini esebenza kahle kuma-imeyili akho.
65. Dala izinhlaka ezingezansi kuhlu lwakho lwe-imeyili.
Lokhu kubaluleke kakhulu njengoba uhlu lwakho lwe-imeyili lukhula ngosayizi futhi ukhulisa ukufundwa, kepha kubalulekile ebangeni lamasayizi wohlu lwe-imeyili.
Ekupheleni kosuku, uhlu lwe-imeyili kuphela lwehluleka ukuthwebula ukuhlukahluka okuningi koxhumana nabo. Ngokuvamile kuzoba namaqembu amancane ezilaleli zakho, anentshisekelo ezicini ezithile zalokho obhala ngakho.
Ungakha amaqembu amancane kunanoma iyiphi indlela — ngokwezinga lenzalo, ngesihloko sentshisekelo (uma yaziwa), nge-demographic, njalonjalo.
Lokhu kukuvumela ukuthi ukhombe imikhankaso ye-imeyili KAKHULU ngokunembile!
66. Get featured on round-up emails to promote your blog.
Le nto ihluke kakhulu entweni evamile yomkhankaso we-imeyili ebengikhuluma ngayo kuze kube manje.
If you’re unfamiliar with this, it’s pretty simple: picture all those round-up articles you’ve seen. Meaning, collections of the best articles or blogs on a certain topic, in a single blog post or article. To give you an idea, here’s a round up that we did few months ago.
Yebo, abantu bakwenza lokho nge-imeyili, futhi-futhi abafundi abazinikele kakhulu bazongena kuyo.
Akunzima kakhulu ukuthola, mane useshe lokhu:
67. Get featured on round-up posts/articles to promote your blog.
Usuvele uyazi ukuthi yiziphi izindatshana zokuhlanganisa, kepha kungenzeka ukuthi awuzange ucabange ukuzama ukuvezwa kuzo ngaphambilini.
Ungimba emabhulogi athandwayo enza okuthunyelwa kokuzungeza embonini yakho, uma usuwazi ngaleso sikhathi.
Uma kungenjalo, ungabafuna ngendlela obacwaninge ngayo ama-imeyili wokuzungeza. Faka lokhu:
"Intitle: roundup" + imboni noma igama elingukhiye lapha.
Ngokwesibonelo:
68. Setha okuphakelayo kwe-RSS (uma ungenayo) bese wabelana ngakho nabalaleli bakho.
Ama-RSS afundela izikole ezindala, kepha adumile. Ngokukhethekile, izithameli zakho ezizinikezele kakhulu zokufunda ama-blog zingaqhubeka zisebenzisa ama-RSS feed ukuthola okuqukethwe ezikuthandayo.
Uma usebenzisa i-WordPress, usuvele unayo okuphakelayo okwakhelwe ngaphakathi kwe-RSS kokuthunyelwe kwakho. I-URL izoba yinto efana nale:
http:// (website here) .com/blog/feed
Uma ungenayo i-WordPress, ungahlela eyodwa kalula nge-Googling nxazonke. Uma usuthole ukusetshenziselwa Okuphakelayo kwe-RSS, vele uyithumele nge-imeyili nabezindaba zenhlalo!
69. Cela abalingani bakho kanye / noma abaxhumana nabo ukuthi babelane ngezinto zakho.
Ukuthatha sengathi unabalingani noma abaxhumene nabo: unabo ngoba bangakusiza ukukhulisa izithameli zakho.
Ngakho-ke basebenzise! Ngaphandle kokuthola izeluleko zabo, abaningi bangakusiza ukukhuthaza ibhulogi yakho.
Isibonelo esijwayelekile kungaba yinxusa elihlanganisa elinye lokuthunyelwe kwakho ephepheni leendaba zabo, noma into elula nje njengokwabelana ngezindaba zokuxhumana.
70. Write a guest post to promote your blog!
Don’t be too suspicious: izikhala zokuvakasha can be a SUPER effective way of reaching new people and building your email list, social media subscribers, etc.
Abantu asebevele befunda enye ibhulogi kungenzeka bathambekele ekuhloleni okwakho ngoba isayithi abathembele kulo lifaka iposi yakho yezivakashi — indlela enhle yokwenza abantu bafunde ibhulogi yakho.
Futhi ngaphandle kokukuvumela ukuthi ufinyelele izithameli ezintsha, ungakha ukuthembeka nobudlelwano obusha nazo zonke izinhlobo zamabhulogi ku-sphere yakho.
71. Heck, yiba nomkhankaso wokuthumela izivakashi!
Ngokuya ngokuthi kungakanani ukubika okuqobo, ucwaningo, noma ukuqonda onakho ngesihloko esithile, ungaqala umkhankaso owengeziwe wokuthumela izivakashi.
Hlukanisa imininingwane yakho noma okutholwe kukho kube yizakhi ezincanyana, bese wenza yilowo nalowo abe iposi yezivakashi ohambweni olwedlule lokuvakasha.
Umqondo ofanayo njengangaphambili, kepha ubuqhakambisa futhi unikeza nedumela ocwaningweni lwakho!
72. Try co-marketing to promote your blog!
Yaziwa nangokuthi ukumaketha ngokunqamula, kulapho amaqembu amabili / izisebenzi zokuthengisa ezivela ezinhlanganweni ezihlukene zisebenza ndawonye entweni yokuqukethwe.
Ukusebenzisana kwangempela okunjengale kungakudalula kalula abafundi abasha, futhi abanye bazothambekela kakhulu ekufundeni ukubheka ibhulogi yakho uma ngabe ibambisene ne-blog yabo abayithandayo.
Ungenza futhi ukuhweba okuqukethwe ngomphumela ofanayo: lapho wena nelinye iqembu nibhalana khona ngeposi le-blog.
Ukuhlaziywa kokubloga nokwenziwa kwebhulogi akudingi ukuthi kube umdlalo we-zero sum!
73. Siza abafundi be-imeyili ukuthumela ama-blog akho emibuthanweni yabo.
Leliqhinga lisetshenziswa ngendlela emangalisayo. Abantu abaningi abakujabuleli ukuthumela okuningi emithonjeni yezokuxhumana — kungenzeka bangakunaki ukwabela wonke umuntu.
Labo bantu efanayo kungenzeka bahlanganyele izinto ngazinye, kufaka phakathi i-imeyili.
Futhi izincomo zithunyelwe nge-imeyili ngomngani, kuzinga lomuntu? Ngithande kakhulu ukuvula lezo, lokho impela. Leli isu elihle lokukhuthaza ukubhuloga.
Izibonelo ezimbili ezinhle zamathuluzi walokhu kungaba yi-WP-imeyili ne-imeyili Leli khasi, angama-plugins we-WordPress angeza ngokuyisisekelo inkinobho ethi "i-imeyili le" kokuthunyelwe kwakho.
74. Syndicate your content to promote your blog.
Ukuthengiselana kuyindlela enhle yokuphromotha ibhulogi ngoba akudingi ithoni yamandla, kepha kungathela imiphumela ebucayi.
Ukuvumelanisa kusho ukuthi ukwenza izinto zakho ziphinde zishicilelwe kwamanye amasayithi. Kuyindlela enhle yemvelo, esebenzayo yokuthuthukisa ibhulogi yakho futhi yinhle kakhulu kumabhulogi amasha angenawo amaposi amaningi.
75. Cela abasebenzi bakhuthaze okuthunyelwe kwakho.
Lokhu kucatshangelwa, vele, unabasebenzi, kepha lokhu kungasebenza nakulabo osebenza nabo. Uma ibhulogi yakho ihlangana kahle nomkhakha wakho, kungcono kakhulu.
Futhi uma ibhulogi yakho iphethwe yiqembu lakho, lokhu kufanele kube--ngasasebenzi ingqondo: ungacela amalungu eqembu lakho ukuthi akhuthaze okuthunyelwe kwimibuthano yabo nabangane.
76. Yenza amakhasimende axhumeke kubhulogi lakho.
Le yindlela yokwakha isixhumanisi, futhi kuyafana nokumaketha ngokubambisana noma ukucela abaxhumana nabo ukusiza ukuthuthukisa izinto zakho.
Into enhle ngokubuza ikhasimende ukuthi kungenzeka ukuthi sebevele bathande izinto zakho ngokwanele ukuthi bathenge okuthile kuwe.
Akukhona ukuthi kuphela ukucindezela okukhulu, kodwa ngokumangazayo lokhu kungenza ubudlelwane bakho nekhasimende kube ngaphezulu komuntu — kuzwakala kungumbango, kodwa ikhasimende lakho lingakujabulela ukucelwa ukuba kusize ibhizinisi abalisebenzisayo.
77. Beka phambili abanyusi lapho uxhumana nabantu.
Ngikhulumile ngabasebenza ngamandla, izixhumanisi ezingaphandle, nemithombo ekhonayo. Nansi into ebalulekile: ukubeka phambili abaphromoshini kusho abantu abakhuthele ekusakazeni okuqukethwe.
Isibonelo, ake sithi ukuthintana A kusebenza kakhulu ku-r / WordPress subreddit, kepha ayinayo izinsiza kusebenza eziningi. Uxhumana B uyehlukile: izinsiza eziningi, kepha azisebenzi ekuthumeleni izixhumanisi.
Yebo le yinto yecala ngalinye, kepha umthetho ojwayelekile ukubeka phambili abantu abenza kakhulu ukukhuthaza nokusabalalisa okuqukethwe kwabanye abantu.
Kalula nje, uma ufuna ukumaketha ibhulogi yakho, thola usizo kothile angaqinisekiswa ukusiza ukuyimaketha nawe!
78. Interview influential bloggers to promote your blog.
Lesi yisinyathelo esingenhla esitshela i-influencer ukuthi uyixhumile noma wayicaphuna kokuthunyelwe kwakho. Ungamangala ukuthi bangaki abaphembeleli abangavunyelwa kakhulu kwinhlolokhono.
Awudingi ukuhlangana ngokoqobo egumbini elilodwa, noma ngisho nokushaya i-Skype — ungazithumela eminye imibuzo nge-imeyili.
Lokhu kwenza okuqukethwe kwakho kuqine kakhulu. Futhi yini engcono? I-influencer kungenzeka ukuthi yabelane nabathumeli bakho ngokuthunyelwe kwakho uma ngabe kunokubakhona okuphawulayo kokuthunyelwe.
79. Mema uthe abagqugquzeli kanye nama-blogger ukufaka isandla kubhulogi lakho
Lesi yisinyathelo esingaphezulu kwesinyathelo sokugcina esingenhla. Ngamafuphi, ngaphandle nje kokuxoxisana nomuntu osebenza naye, ungabacela ukuba babambe iqhaza kakhulu futhi banikele ngokuqondile.
Ungase futhi ukwenze lokhu ngamanxusa amaningi. Ingagxuma nodliwanondlebe, kepha ukuthola izingcaphuno noma izingcezu ezimfushane ezivela kubashicileli abaningi kwenza nje ukuthi okuqukethwe kwakho kusebenze kakhulu, kepha kusho ukuthi kungenzeka kwabelwane nabantu abaningi.
80. Zama ukwakha ubudlelwano bangempela nabantu ku-blogosphere nakwabezindaba zenhlalo.
Yini leyo nto engiyikhulumile ngokuqhakambisa ibhulogi yakho kuma-subreddits nakwizithangami?
O, yebo — qaphela.
Ekupheleni kosuku, awukwazi ukuba munye kakhulu ngokuxhaswa kwebhulogi lakho. Uma ungabamba iqhaza ezingxoxweni futhi wakhe ubuhlobo nabantu ku-inthanethi, ibhulogi yakho kungenzeka ukuthi yamukelwe kahle.
81. Kulelo noti ... UNGAVALI UTHAMBO.
Yebo, siyayithola: kufanele ubeke ibhulogi yakho lapho. Kufanele uthumele njalo, ezinkundleni zokuxhumana ezahlukahlukene nezinkundla nokunye. Kufanele uthumele i-imeyili.
Kepha uma uwulahla, uzobhalwa njengogaxekile. UNGAXOSI amabhokisi wokufaka abantu noma izinkundla. Yiba namasu.
Uma abantu becabanga ukuthi uyaphimisa — uzomiswa ngokushesha. Futhi uma ubonwa njengogaxekile emphakathini womphakathi othe xaxa ku-inthanethi (ngokuqhathaniswa ne-imeyili, ngokwesibonelo), ithrafikhi yakho yebhulogi izokuhlupheka ngempela.
82. Ngokuvamile, zama ukwakha izethameli ezithembekile.
Lesi yiseluleko esibaluleke kakhulu okulula ukukhohlwa, kepha kufaka umbuzo omkhulu wokuthi abantu bangafunda kanjani ibhulogi yakho. Abaningi bethu badonswa umqondo wokuqhuma kungazeleleki othandweni.
Uma uyi-blogger, enye yezinto ezibaluleke kakhulu kuwe kufanele kube ekwakheni izithameli ezifunda okuqukethwe kwakho njalo.
Futhi kaningi kunalokho, lokho kusho ababukeli abancane, okungenani ekuqaleni. Kepha ungakuthatheli phansi ukuba nalelo qembu eliyisisekelo labafundi abathembekile.
83. Ukuthathwa okukhulu: sebenzisana, futhi wabelane ngokuqukethwe omunye ngomunye!
Khumbula lapho ngithe kufanele wabelane nabantu ababhala okuqukethwe okufanayo?
Yebo, isizathu esisebenzayo yisizathu sokuthi lokhu kusebenza: ukusebenzisana kubalulekile kuma-blogger.
Ngoba ekugcineni kosuku, ukubhala ama-blog akumele kube umdlalo we-zero-sum. Ungakwazi ukunqoba nobabili uma nisebenzisana nenye i-blog.
Uma wabelana ngokuqukethwe omunye ngomunye ungakhulisa izithameli zakho, futhi ngaphandle kwalokho, izithameli zakho zizosizakala ekuvezweni kokunye okuqukethwe kwekhwalithi.
84. Sebenza kumdlalo wakho wokuxhumanisa: qiniseka ukuthi abantu baxhumanisa nebhulogi yakho!
Umsindo osobala? Yebo, kubalulekile kwesinye isizathu.
Isizathu esisobala ukuthi uma abantu bexhumeka kubhulogi lakho, uzobe usuthola ithrafikhi nokubukwa okuningi.
Kepha nasi esinye isizathu:
Ukuxhumeka okuningi kwebhulogi yakho noma isayithi kutholakala, i-Google nezinye izinjini zokusesha ziyaqaphela. I-blog yakho izoba nethuba elingcono lokuhlala phezulu kwamakhasi wemiphumela yenjini yokusesha (i-SERPs) uma uxhunyaniswa.
85. Kulelo noti, sebenza kokuqukethwe okulungele ukuhamba ngegciwane.
Ngiye ngangixwayisa phambilini mayelana nokulukuhla kwegciwane. Lokho kusho ukuthi lokhu: ungabeki konke ukukholwa kwakho ekuhambeni ngegciwane ngenxa yezinye izinto ezibalulekile.
Kuzofanela ukwandise ibhulogi yakho ukuze wabelane ngegciwane.
Futhi enye yezindlela ezinhle zokwenza lokho? YIBA NOKUPHENDULA.
Gxila kakhulu ekutheni kwenzekani embonini noma endimeni yakho. Yiba ngowokuqala ukubika, noma uphume nephuzu elihle ngentuthuko yakamuva.
Lokhu kwenza ukuthi kwenzeke kakhulu ukuthi abantu basakaze okuqukethwe kwakho njengoba bemba futhi bexoxa izindaba.
86. Hlanganisa njalo izixhumanisi zangaphandle.
Lona muhle. Okokuqala, YEBO, kubalulekile ukuxhumana nezinye amawebhusayithi kubhulogi yakho. Ngenxa yezizathu ezimbalwa:
Okokuqala, kufanele ube yingxenye yengxoxo, ungazifihli kokushiwo abanye.
Okwesibili, kufanele unikeze isikweletu lapho kufanele. Ungafuna abantu bakwenze okufanayo nakuwe.
Okwesithathu, izinjini zokucinga zizokwazisa isayithi lakho ngokwengeziwe uma uxhuma kwamanye amasayithi.
87. Kepha qaphela ukuxhumana kwakho kwangaphandle.
Nawu umehluko: qaphela mayelana nokuxhumanisa izimbangi. Lokhu akuyona umthetho olukhuni-njengoba ngishilo, kufanele unikeze udumo lapho kufanele futhi ulungele ukusebenzisana-kodwa futhi awufuni ukusisebenzisa ngokweqile.
Lokhu kuya ngesimo sakho, kepha indlela ephephile yokwenza izixhumanisi zangaphandle ixhumeka kulabo abangancintisani nabo abasengeza inani ku-athikili yakho.
Isibonelo: amathuba awancintisani neNew York Times. Uma unjalo, i-NYT idume noma kunjalo ukuthi akufani nokwazisa abafundi bakho nge-blog entsha — noma ngabe ikanjani, i-NYT isihloko singaba isixhumanisi esisodwa sangaphandle esiphephile.
Kepha ungaxhumanisa nezifundo kanye namajenali kanye nezindatshana zezindaba ngokuphepha. Yiba nomqondo ovulekile!
Nasi isibonelo sesixhumanisi sangaphandle somuntu ongeyona esincintisana naye:
88. Yenza izixhumanisi zangaphakathi nazo, kunjalo!
Izixhumanisi ezingaphandle akuzona ukuphela kwezinto okufanele uzibeke kokuthunyelwe kubhulogi lakho.
Izixhumanisi ezingaphakathi ZEHLEKILE ukukhuthaza ibhulogi yakho.
Okokuqala, izixhumanisi zangaphakathi zigcina abafundi bechofoza ibhulogi yakho. Ngakho-ke kuhle.
Kepha okwesibili, ngokubuka kwenjini yokusesha:
Izixhumanisi zangaphakathi zixhuma okuqukethwe kwakho nendawo yakho. Baphinde futhi basungule ukuphatha isayithi, ngakho-ke iGoogle izokuqonda kangcono ukuthi imaphi amakhasi okufanele abekwe ngaphezulu kwabanye, njalonjalo.
Lo mbhalo ngu-Yoast (i-plugin ethandwayo ye-SEO) ichaza ukuthi ukuxhumeka kwangaphakathi kusiza kanjani izinjini zokucinga ukuthi ziqonde isayithi lakho.
89. Do keyword research to promote your blog.
Ukucwaninga kwamagama angukhiye kuyisisekelo sokusebenziseka kahle kwezinjini zokucinga. Noma ngabe ukhokhela i-software enkulu ye-SEO noma usebenzisa ithuluzi lamahhala nokusebenziseka kahle, kufanele ngabe wenza ucwaningo lwegama elingukhiye ukuze uthole ithrafikhi kubhulogi lakho.
Umqondo ulula: thola ukuthi yimaphi amagama abantu abawasebenzisayo ezinjini zokucinga. Lapho uqonda kabanzi ngale mibandela, ngcono ukwazi ukukuncisha okuqukethwe kwakho.
Le ndatshana yeHkspot inesibukezo esihle sokucwaninga kwegama elingukhiye. Futhi uNeil Patel, omunye wabakhangisi be-digital abaphumelela kakhulu emhlabeni, une inkomba eyinkimbinkimbi yokwenza ucwaningo lwamagama angukhiye.
90. Target ngegama elilodwa elingukhiye ngokuposa kwe-blog (uma uqala nje).
Uma ungenziwanga ucwaningo lwamagama angukhiye amaningi noma umkhankaso wegama elingukhiye, kungabonakala kungaphezu kwamandla.
Futhi, into ephathelene nocwaningo lwegama elingukhiye nemikhankaso ye-SEO, ngesinye isikhathi awusoze wenza ngokwanele. Heck, kungaba ngumsebenzi wesikhathi esigcwele, yingakho ama-blogs amaningi emane aqashe abantu ukuthi bavele bagxile kumagama asemqoka.
Ngakho-ke uma uyibhulogi elincane futhi unesikhathi esilinganiselwe nezinsizakusebenza, into engcono kakhulu ongayenza ukuqala okuncane: umane uqonde igama eliyisihluthulelo ngeposi elilodwa le-blog.
Uma uqikelela ukuthi ukhetha igama elingukhiye elifanele, ungakhuphula isimanga kuma-SERPs.
91. Lungiselela okuthunyelwe kwamagama angukhiye.
Lapho usuwazi igama lakho elingukhiye (ama), yenza kahle okuthunyelwe kwakho ngalawo magama abalulekile.
Nazi ezinye izibonelo zokwenza lokho:
Ukuqinisekisa ukuthi igama lakho eliyisihluthulelo liyincazelo ye-meta yeposi; ukuyisebenzisa kwithegi yesihloko sekhasi; ukuyisebenzisa kusihloko sakho esikhulu; ukuyibeka kuyo yonke iposi yakho; qinisekisa ukuthi ingaphakathi kwamagama okuqala ayi-100 eposi.
Lokho kusho, vele uqaphele ukuthi ungasebenzisi ngokweqile igama eliyisihluthulelo — kuzocisha abafundi bakho futhi i-Google ifunde ikhasi njengolimi.
92. Use Google Ads and Bing Ads to promote your blog.
Uzwile nakanjani nge-Adwords (manje eyaziwa ngokuthi Izikhangiso zakwaGoogle), kepha kunethuba elihle ongazange ulisebenzise.
I-Google Adwords ngokuyisisekelo inike wena nabanye abakhangisi ngamagama angukhiye ukuba babonakale emiphumeleni (efanayo ngezikhangiso ze-Bing nezinye izinjini zokusesha).
Izikhangiso zakwa-Google aziwona amaphutha, kepha uma uhlakaniphile ngamagama angukhiye ofuna ukuwaqondisa, angasebenza. Ngemuva kwakho konke, abantu basayisebenzisa njalo, ngakho-ke okuthile kuhamba kahle.
93. Thenga isikhala sesikhangiso ezingxenyeni "zokuqukethwe ezihlobene" zamasayithi aphezulu.
Iningi lama-blogger alazi ukuthi lingakwenza lokhu, kepha lingasebenza ngempumelelo.
Kalula nje, amasayithi aphezulu athengisa isikhala sesikhangiso engxenyeni "yokuqukethwe" ehlobene nezinto zawo. Ungasebenzisa izinjini zokuncoma ezifana ne-Outbrain, Taboola, noma iZemanta ukuthenga isikhala kumasayithi ahlukene.
Njengoba lezi zingosi sezivele zithandwa futhi zithola imigwaqo eminingi nokufundwa ngokwemvelo, le indlela enhle yokuhlomula ngokukhula kwabadlali abakhulu.
94. Sebenzisa amathuluzi e-web analytics.
Kukhona ithoni yesoftware yalokhu, futhi okuningi kwayo kuyadlula. Kukhona isoftware ye-SEO engahlola isiza sakho negama elingukhiye necebo lokuxhumanisa.
Kukhona nezinto ezakhelwe ngaphakathi kwabanye abakhi bewebhusayithi ezizokutshela izisekelo zokuthi izivakashi zakho zivelaphi.
Kepha kujwayele ukutshala imali entweni ezokunikeza ukubhekisisa okuningana kokuthi izivakashi zifike kanjani kusayithi lakho.
I-Google Analytics mhlawumbe iyisibonelo esikhulu kunazo zonke: ikutshela ukuthi zingaki izivakashi ezifinyelele kubhulogi yakho kusukela kusesho lwezinto eziphilayo, ukuthi zingaki zazo eza ngokuchofoza isixhumanisi, zingaki eziphuma ezinkundleni zokuxhumana, njll.
95. Sebenzisa amathuluzi enzelwe ngqo ukuqapha imidiya yezenhlalo.
Isizathu esenza lokhu kufakwe kuhlu oluhlukile yingoba enye i-software ye-SEO kungenzeka ingakwenzi ukuqapha okuningi kwabezindaba kwezenhlalo, futhi iGoogle Google Analytics nayo ayenzi umsebenzi omuhle ngayo.
So many bloggers and companies invest in tools that are dedicated to ukuqapha ezokuxhum.
Ezinye izibonelo ezinhle: I-Twitter Analytics, i-Pinterest Analytics, i-BuzzSumo, i-Awario, i-Keyhole, kanye noMqondo konke kufanele ukukuhlola. Kodwa akuzona izindlela zakho kuphela!
96. Thumela ezinjini zokucinga.
Inombolo ye-HUGE yama-blogger acabanga ukuthi uma sebesetha incazelo ye-meta, basebenzise amagama angukhiye ambalwa, futhi bashicilele okuthunyelwe, ukuthi i-Google izoyithola ngokuzenzakalelayo futhi iyikhombe kwenye indawo.
Google & co will be happy to index, but first they need to be alerted to your site’s existence.
Ukuhambisa kunjini yokusesha kulula kakhulu: ungasebenzisa i-plugin ye-Google XML Sitemap ukukhiqiza i-sitemap, ewusizo ekusizeni izinjini ukuba ziqonde isayithi lakho nokuthunyelwe kwakho okusha.
Ungahambisa futhi lapho wenza okuthunyelwe okusha, futhi ngaleyo plugin esele ikhonjisiwe noma noma yibaphi abanye abahlonishwayo.
97. Beka izixhumanisi zezindatshana ezihlobene / isigaba esithi "izihloko ezihlobene" ekugcineni kwama-blog akho.
Le ndlela yokusebenzisa izixhumanisi zangaphakathi, kepha ibukeka ngokwendalo futhi isiza futhi ibhulogi yakho ibukeke ibandakanyeka kakhulu.
Ama-plugins ahlukahlukene azokuvumela ukuthi ubonise okuthunyelwe okuhlobene ngezansi ezansi kwako konke ukubhulogi. Ezinye izibonelo eziphawuleka yilezi Okuthunyelwe Okuhlobene, Okuthunyelwe okuhlobene kwe-Yuzo, kanye nokuqukethwe okuhlobene nokuqukethwe
98. Kokuthunyelwe kwakho okusha, xhuma kokuthunyelwe kwakho okuhle kakhulu nokuthandwa kakhulu.
Le yindlela enhle yokusebenzisa ukuxhumeka kwangaphakathi engikhulume ngakho phambilini.
Uma uxhuma kokuthunyelwe kwakho okwenza kahle kakhulu kokuthunyelwe kwakho okusha, wena 1) unika abafundi izinto eziningi okufanele bazibuke kubhulogi lakho, no 2) uthuthukise umdlalo wakho wokuxhumanisa wangaphakathi.
Nasi isibonelo seposi entsha engiyenzile, exhumanisa kweposi elidala elidumile (cishe Bluehost):
99. Visa versa: buyekeza okuthunyelwe kwakho okuhle kakhulu ukuze ube nezixhumanisi kokuthunyelwe kwakho okusha.
Lokhu ukuphindisela okwedlule, kepha umqondo oyisisekelo ofanayo uyasebenza njengoba uthuthukisa umdlalo wakho wokuhlanganisa wangaphakathi.
Kepha esikhundleni sokukhulisa okuthunyelwe kwakho okwenze kahle, uthuthukisa okuthunyelwe osanda kukwenza!
Isibonelo: le ndatshana ngiyibeka mayelana nokusingathwa okuhle kwe-WordPress ithandwa futhi inezinyanga eziyi-8. Kepha inokuxhumeka kokuthunyelwe okusha nokubuyekeziwe engikwenzile.
100. Qiniseka ukuthi ugcwalisa izincazelo zakho ze-meta, njll.
Uma uqala nge-WordPress noma amanye amapulatifomu, uzocelwa ukuthi ugcwalise izincazelo zemeta, izihloko ze-meta, nokunye.
Abaqalayo abaningi abazinaki lezi zinto, futhi bagxile ekwenzeni okuqukethwe kuqala. Kuyaqondakala, kepha kuyiphutha: lezi zinto ziyisisekelo sokwakha sendawo ukuthi isayithi lakho libukeka kanjani emiphumeleni yenjini yokusesha.
Amapulagi amaningi athandwayo akuvumela ukuba uhlele le nto ngemininingwane engaphezulu noma ngokuqonda okwengeziwe. I-Yoast iyi-plugin edumile ekuvumela ukuthi usebenze ngezincazelo ze-meta mahhala.
101. Musa ukuguqula izihloko kuphela njengoba uthumela — futhi shintsha izincazelo zemeta, izihloko ezingezansi, njll.
Njengoba wabelana kaningi, kulula ukuwela ukuphindaphinda. Lokho okwenziwa ngabantu abaningi kuguqula isihloko se-post.
Kuhle, kepha akufanele ame lapho. Ungashintsha futhi incazelo yakho ye-meta, isihlokwana, izingcaphuno, kanye namaphuzu akho amakhulu noma okubamba okuthile lapho uphinda ubhala kwezokuxhumana nabantu.
102. Use pop-ups to promote your blog.
Musa ukububula: izigelekeqe ziyacasula, kodwa abantu bazisebenzisa ngesizathu.
Futhi yingoba kwesinye isikhathi bangasebenza.
Manje, njengomuntu okungajwayelekile ukuba ngumthandi wama-pop-ups, ngithanda ukucacisa ukuthi ama-pop-ups wakho awadingi ukuba mbi. Ungenza i-pop-ups isebenzele abafundi bakho. Ngokwesibonelo:
Ungazama various pop-up plugins to find the ones with best conversion.
103. Use pop-ins to promote your blog.
Nayi enye indlela ephephe kuma-pop-ups: ama-pop-ins ngokuyisisekelo ama-pop-ups amancane.
Esikhundleni sokuthatha isikhungo sesikrini sabafundi bakho, isikhala esiningi, ama-pop-ins mancane futhi ngokuvamile ekhoneni elingezansi kwesokudla.
Zingabambeki kakhulu futhi zi-spammy, kepha zisebenzela injongo efanayo eyisisekelo. Futhi njengoba ngishilo phambilini — kufanele ubenzele usizo kubavakashi bakho, ngakho-ke awunakukhathazeka.
104. Ukuphinda futhi / ukuphinde uqonde!
Ukumaketha kabusha, okwaziwa nangokuthi ukuphinda usebenzise kabusha, kusho ukubonisa izikhangiso kubantu asebevele bavakashele isayithi lakho.
Lokhu kunjalo ngoba abantu asebevele bavakashele isayithi lakho kungenzeka baphinde benze njalo, futhi ukuphinda ubathumele kungafinyelela iningi labantu asevele bevakashele isayithi lakho.
Yebo, igama lokuxwayisa: ungakhathazeki kakhulu noma ucasule ekukhangiseni kwakho. Awufuni ukusunduza izihambi ezibuyela emuva.
105. Sebenzisa izaziso ezisheshayo ngesiphequluli, esikhundleni se-imeyili.
Enye indlela yokufinyelela kubantu abangenandaba nokujoyina uhlu lwe-imeyili ukusebenzisa “i-web push.”
Isiphequluli sewebhu siyindlela engatheni yokwenza abantu ukuba babhalisele okuqukethwe okusha: isaziso se-push sivele kwisiphequluli sewebhu lapho kushicilelwe iposi elisha.
Izaziso zeWebhu / isiphequluli se-push zivamile ngokumangazayo: isibonelo esikhulu kunazo zonke sithanda ukuba yizitolo ezinkulu zezindaba. Kodwa ngokusebenzisa amasoftware ahlukahlukene noma ama-plugins e-WordPress ungenza kube inketho kubhulogi lakho!
106. Have mobile-friendly push notifications to promote your blog
Wonke umuntu usebenzisa ifoni. Uma ubheka ama-analytics akho, cishe uzothola ingxenye enkulu yethrafikhi yakho ivela kumadivayisi eselula.
Awufuni ukunganaki ukukhuthaza kubasebenzisi beselula, ngakho-ke kuhle ukubheka kwizaziso zokusunduza.
I-Pushbullet ingesinye sezibonelo eziphawuleka kakhulu zohlelo lokusebenza ezizokusiza ukusetha izaziso ze-push, kepha akuyena ukuphela!
107. Hlola izihloko ezahlukene, ikakhulukazi ngokuhlolwa kwe-A / B.
Sengikhulumile ngakho A / B ukuhlolwa Izihloko ku-imeyili: ukubona ukuthi yisiphi izihloko ezimbili esizithola zivulwa kakhulu futhi zichofoziwe.
Kufanele futhi ukwenze lokho ngezihloko ezingaphandle kwemikhankaso yakho ye-imeyili! Ikakhulu, kuyindlela enhle yokuthola ukuthi yini esebenza kahle kwezokuxhumana.
Kuhle futhi ukuzama NGOKUPHAKATHI, kokuthunyelwe kwakho kwangempela (hhayi nje kwimithombo yezokuxhumana noma nge-imeyili).
Usebenzisa i-analytics yemidiya yenhlalo, isoftware ye-SEO, noma i-analytics ejwayelekile yewebhu, ungathola ukuthi iziphi izihloko ezithole ukucacelwa kakhulu nokuthi yini okufanele yenziwe ngaphezulu!
108. Khetha ezinhlotsheni ezimbalwa eziphambili, ezethembekile zezihloko.
Lokhu kufanele ukukhumbule lapho wenza inqwaba yezihloko ezahlukene: kunezinhlobo ezimbalwa ezithembeke kakhulu zezihloko okungcono ukuzisebenzisa njengohlaka.
Abantu abalungile eCoSchedule ihlaziye izihloko ezingaphezu kwesigidi futhi uthole izinhlobo ezijwayelekile kakhulu zezihloko kokuthunyelwe okwabiwe kakhulu ngawo.
Ngakho-ke okwamanje: Uhlu, i-How-to, kanye nemibuzo yizinhlobo zezihloko ezithola ukuthobeka kakhulu nokusesha.
Kungakuhle ukunamathela kulawo mafomula azamile futhi ayiqiniso… nge-pizzaz yakho yeqiniso!
109. Faka izinombolo ezihlokweni zakho.
Anginayo idatha yesayensi eqinile yalokhu, kepha lokhu kuyinto enginolwazi olunesipiliyoni ngayo nokuthi abanye ababhali be-blog abaningi bayiphawulile.
Uma ufaka izinombolo ezihlokweni zakho nasezihlokweni zezihloko, cishe uzoletha abafundi abaningi.
Ukusebenzisa izinombolo kutshela abafundi bakho ukuthi bazothola ini-x inombolo yezizathu noma izixazululo, ngokwesibonelo.
Ungaxhumana neGoogle nganoma yini futhi ubone lokhu kusebenza (ngoba kuyasebenza):
Bheka ukuthi ngisho ukuthini?
110. Use emotional language in headlines to promote your blog.
Lokhu akuyona isayensi enzima, kepha kunobufakazi obuningi obusekela lokhu. UGarrett Moon, umsunguli weCoSchedule, uhlaziye izihloko ezingaphezu kwesigidi (okukhulunywe ngaye ngaphambili) futhi wakuthola okuthunyelwe okungokomzwelo nokuthunyelwe okuhloniphekayo bekuba nemvamisa ephezulu yamagama athinta imizwa.
Abantu e-BuzzSumo benze a ukuhlaziywa okufanayo kwezihloko eziyikhulu futhi yathola into efanayo: imizwa ibaluleke kakhulu ekutholeni ukuchofoza nasekutholeni ukuxhumana nezinkundla zokuxhumana.
Lokhu futhi kwenza umqondo ophelele ngokweqile, futhi kuhambelana nalokho iningi lethu elikuthola ku-inthanethi.
Izibonelo ezithile: “___ kukwenze umamatheke,” “___ kukwenze ukhale,” “___ukupha ama-goosebumps,” njalonjalo.
111. Create long-form pieces to promote your blog.
Awudingi ukuzibekela imingcele yokuthumela amafomu amade, kepha ayasebenziseka futhi kufanele athunyelwe kaningi.
Kuyaqondakala ukuthi iposi ngalinye lebhulogi linikeza isihloko salo ngangokunokwenzeka — ukusho okuningi ngangokunokwenzeka. Kukunika amathuba amaningi okusebenzisa amagama wakho okhiye oqondiwe futhi kubukeka kuyiqiniso kakhulu kubafundi.
Isibonelo-bengingenza iposi elibizwa ngokuthi “Izindlela eziyi-15 nezazama ukuhlolwa ukukhuthaza ibhulogi yakho.” Angizange.
112. Uma unezicucu ezimfushane, qiniseka ukuthi ziyasebenziseka.
Nakulokhu futhi, ukuba wusizo kubalulekile. Bese ubuyela entweni edlule, ufuna ukuthi okuthunyelwe kwakho kube ngokweqiniso futhi ungazigodli.
Vele kunezikhathi lapho kusiza khona ukuba neposi elifushane. Ngalezo zikhathi, kungcono kakhulu ukuba wusizo-wehlise inani le-fluff bese unikeza izilaleli zakho ukuthi zenzelwe ini.
113. Iba nesingeniso esinamandla.
Ukuze uthembeke ngesihluku, izivakashi eziningi ngeke zifunde kude kakhulu nokuthunyelwe kwakho. Uma ufuna ukwazi ukuthi ungenza kanjani abantu ukuthi bafunde ibhulogi yakho, udinga ngempela ukwazi ukuthi ungayiQAPHELA kanjani ukuthi ishiye.
Lokhu empeleni kusekelwa ubufakazi: lo mbhalo weSlate ukhuluma ngokuhlaziya okuqinile okusitshela lokho sonke esikwaziyo — iningi labantu alivamile ukulifunda lonke ikhasi.
Lokhu kusho ukuthi kufanele uqiniseke ukuthi isingeniso sakho se-HOOKS abafundi ngaso leso sikhathi. Emva kwalokho…
114. Beka isiphetho kuqala.
Yebo, ngemuva kokuthi uthole i-hook enhle neqiniso elivulekile lokuvula noma i-anecdote, qiniseka ukuthi utshela abafundi isiphetho.
Ungabatsheli konke — ubanikeze ngokwanele ukuze baqhubeke nokufunda — kepha qiniseka ukuthi bayakwazi ukuthola usizo ngokuthunyelwe kwakho NGENGQONDO.
Futhi, cabanga ngesiqeshana se-Slate — iningi labafundi ngeke likwenze kudlule ekuqaleni. Ngakho-ke banikeze okuthile abangabambelela kukho.
115. Embed infographics to promote your blog.
Phambilini ngikhombe umsebenzi othile owenziwe yiBuzzSumo ngihlaziya izikhala eziningi. Hhayi, olunye ucwaningo lwabo futhi kwembula lokhu kuqonda:
I-infographics ithandwa kakhulu futhi iphakathi kwezindlela zokwabelana eziningi kakhulu. UNeil Patel ubachaze njengefomu okwabiwe kakhulu kokuqukethwe online (yize ngingaqinisekile ukuthi lokho kuyiqiniso).
Nokho, iphuzu limi. Ukushumeka i-infographics kukuvumela ukuthi udlulise imininingwane futhi uthandeke kokubonwayo.
Kwenza okuqukethwe kwakho kugqame futhi KAKHULU kakhulu ukuthi kwabelwane futhi kuphinde kubizwe.
116. Does it need to be said? Yes, it does. Use IMAGES to promote your blog.
Ukukhangayo kokubonwayo akukwazi ukushayelwa indiva. Noma ngabe kungezona eze-infographics, kuwumqondo omuhle jikelele ukuthi usebenzise njalo izithombe kokuthunyelwe kwakho.
Ngizodlula ezinye izeluleko ezinemininingwane eminingi ngezithombe, kepha kafushane: ukwengeza ukubukwa kukhulisa kakhulu ukuzibandakanya kwakho kweposi. Ngisho nabantu abathanda ukufunda umbhalo osobala ngokuvamile abakwazi ukusiza ukubuka izithombe.
117. Okungcono kakhulu: dala izithombe zoqobo nokuqukethwe.
Ungasebenzisa izithombe zesitoko, kodwa qaphela ukuyidlula. Okuqukethwe okukuqala kwesithombe onakho, ibhulogi lakho elihle lizobukeka kakhulu.
Heck, abalandeli bakho bazozizwa kangcono ngokwabelana ngokuqukethwe kwakho uma ukubonwa kuhlukile futhi kungokwangempela.
Nasi isibonelo sesithombe sokuqala esisetshenziselwe ukubuyekeza ku-HostingPill:
118. Yiba nombhalo ohlanganisa izithombe.
Lokhu kuzwakala njengezinga lemininingwane elixakile lokucacisa, kepha ngethembe kulokhu. Eqinisweni njalo ubona izithombe ezinombhalo ogqagqene — hhayi amamemori nje ahlekisayo.
Amabhulogi nomagazini bakwenza lokhu ngaso sonke isikhathi, ngoba kuyindlela enhle yokuqhakambisa izithombe namahluzo ngaphandle kokweqisa.
Hhayi iqine njenge-infographic, kepha ngomongo owengeziwe kanye nemininingwane yesithombe.
Nasi isibonelo esivela esizeni sethu, futhi:
119. Lungiselela izithombe zebhulogi yakho ukuze zabiwe.
Lokhu kuhamba kuzo zonke izinhlobo zokubonwa — ama-GIF namavidiyo kanye nezithombe ze-tuli.
Zonke lezi zinto zingalungiswa ukukhulisa ukwabiwa kwezindaba zomphakathi. Akunzima kakhulu ukwenza kahle lawa mafayela: uwagcine emancane, qiniseka ukuthi uwaqamba amagama, futhi uma kufanelekile, sebenzisa izithombe zobuso (zidonsela abantu ngaphezulu).
Ukwenza lezi zinto ezilula kusebenza kakhulu ekutholeni ithrafikhi kubhulogi lakho.
Isibonelo? Vele ubheke phezulu!
120. Use image sharing buttons to promote your blogs.
Uhamba ngeposi lebhulogi, futhi uhambisa isikhombisi sakho phezu kwesithombe.
Izithonjana ezimbalwa zamanethiwekhi wokuxhumana nabantu ziyaphuma: lezi yizinkinobho, uma zichofoziwe, zikuvumela ukuthi wabelane ngesithombe kulezo zingosi zokuxhumana.
Yilokho izinkinobho zokwabelana ngezithombe ziyikho, futhi ngizincoma kakhulu. Usebenzisa ama-plugins athandwayo, njengeSumoMe, ungenza kube lula ukuthi abafundi babelane ngezithombe. Njalo kwenze kube lula ngabantu ukukhuthaza ibhulogi yakho ukwandisa ithrafikhi!
121. Qiniseka ukuthi usebenze esikhalweni sokubukwa kokuqukethwe kwakho konke.
Ngiyazi, ngiyazi — ngikhuluma kakhulu ngezithombe nangezithombe. Ngabe kusho ukuthini lokhu?
Lokhu empeleni akusho ukuthi izithombe ezikuthunyelwayo kubhulogi yakho, noma zivame ukugqama ngakho.
Cha, engikhuluma ngakho kuyisikhalazo sombono jikelele sokuthunyelwe kwakho kanye nebhulogi.
Noma ngabe unezithombe ezinhle zokuqala kanye ne-infographics… ingabe amafonti akho okuthunyelwe kulula ukuwafunda? Ingabe iposi ngalinye liyindilinga enkulu yombhalo? Noma ingabe imigqa emincane emincane kakhulu?
Ngenkathi kuqinisekile ukuthi iguqulwe ibhulogi ibe yibhulogi, kukuhle Kokubukeka okuqukethwe kwakho kuyathandeka. Uma kungenjalo… ungabheja izivakashi ngeke uhlale isikhathi eside.
122. Shicilela okuqukethwe njalo.
Lesi ngesinye isisekelo okulula ukuthi singasinaki. Ukwabelana ngokuthunyelwe emithonjeni yezokuxhumana nabantu kulula ngokulula-ngoba kulula ukwaba okuqukethwe emithonjeni yezokuxhumana.
Kepha ukushicilela okuqukethwe njalo kusho ukubhala ngokungaguquki, futhi lokho kunzima. Futhi kungenye yezinto ezibaluleke kakhulu ongazenza.
Ukubeka okuqukethwe okusha kuhlale kubonakala kukuhle ezinjini zokucinga futhi kukunika ithuba elihle kakhulu lokubambelela kubantu abakuthanda okuqukethwe kwakho esikhathini esedlule. Futhi kunikeza zonke izivakashi ukulindela okuningi, inqobo nje uma zibheka ibhulogi yakho.
123. Quote experts to promote your blog.
Ochwepheshe abalingana "nethonya." Hheyi, badlulela ngokuqinisekile — abanikeli abaningi bangochwepheshe emkhakheni wabo.
Kepha ochwepheshe futhi basho cishe wonke ososayensi, umcwaningi, kanye nomthengisi ophezulu onezinombolo ezinzima kanye / noma ukuthembeka.
Ochwepheshe bokucaphuna benza abafundi bakho bazi ukuthi awukwenzi konke lokho. Kulula njengokuthi — lapho ukholwa ngokwengeziwe, i-blog yakho iba namandla ngokwengeziwe.
124. Yiba yingqayizivele.
O, ucabanga ukuthi akukho-brainer? Ngiyaxolisa-kungani kukhona ama-bajillion wamabhulogi we-SAME laphaya?
Kunzima ukuba yibhulogi elihlukile… nelidumile. Sebenzisa i-SEO futhi ukhuthaze ngokubanzi ibhulogi yakho kusho ukwenza lokho okwenziwa yiwo wonke umuntu.
Kepha usazofanela ukufaka isando ekhaya umuzwa oqinile wobunikazi besayithi nokuhlukile. Uma kungenjalo, bambalwa abazoba nentshisekelo eyanele yokukuhlola, bese kuthi labo abangakwenza bangakukhumbuli.
125. Tell stories to promote your blog.
Ukubloga kuyindlela enhle yezindaba. Noma ngabe ukhathazekile ngamaqiniso ayi-100, izindaba zenza okuqukethwe kwakho kuthandeke futhi kugayeke.
Zingaba mfushane, ngendlela — uqobo umusho noma ezimbili, kodwa zizobamba amehlo ezivakashi zakho isikhathi eside kakhulu kunokuba ezinye imisho zingasho.
Isibonelo: ukubuyekezwa kwami kuvame ukuxubanisa amaqiniso nokukhuphuka kwami ekuhlolweni komgcini noma isoftware.
126. Phendula ngokushesha kwizitayela.
Lokhu akuyona nje into ebalulekile yokwenza okuqukethwe kwakho kube yigciwane (okuxoxwe ngalo ekuqaleni). Lokhu kuyinto enhle yokwenza.
Uma uphendula masisha kwizitayela, KUFANELE ukuthi ubonakale futhi usetshenziswe njengomthombo wabantu abeza emva kwakho.
Lokho kusho ukuthi, ngaphandle kokuthola i-rep enhle ngokuba ngaphezulu kwezindaba, uzoxhunyaniswa. Futhi lokho akusho nje ukuthi umfutho wethrafikhi uyenyuka, kepha i-SERP iyaqinisa!
127. Usize!
Kulungile, uyakuthola — ube wusizo. Hhayi-ke, kuze kube manje bengikhuluma ngokuqukethwe kwakho nokuxhumana kwakho nokuxhumana nomphakathi kumaforamu / kwabezindaba zenhlalo.
Kepha kuthiwani uma ngikutshele ukuthi akusona ukuphela kwako? Ngaphandle kokusebenzisa izithameli zakho nabalandeli bakho…
Kufanele ube umsizi, futhi kufanele waziwe ngakho.
Isibonelo: esikhundleni sokuba nokuqukethwe okufundisayo, khomba izithameli zakho kwezinye izinsiza. Phuma endleleni yakho ukwengeza usizo olwengeziwe!
128. Know your target audience to promote your blog.
Okuningi esengikukhulume ngakho manje kuye kwakha ngale ndawo egcwele:
Enye yezinto ezibaluleke kakhulu kuwe ukwazi izithameli zakho. Futhi leyo yinqubo engaguquki, hhayi ukutholwa kwesikhathi esisodwa.
Ukuqhubeka ngokuhambisa kabusha, izinkundla zokuxhumana, kanye nabezindaba zenhlalo ukuthola ukuthi yini ebuzwayo-kuhle. Kepha kwenze kaningi, ubone ukuthi kushintshiwe.
Ngabe izinselelo ezinkulu ababhekene nazo ababukeli bakho ziyafana yini nalapho uqala ukukhuthaza ibhulogi yakho? Ingabe okuqukethwe kwakho kuhlinzeka ngezixazululo ezinkingeni izithameli zakho eziyekile ukukhathalela ezinyangeni ezedlule? Nj.
129 Futhi uma usuwazi izithameli zakho ezihlosiwe, yehlisa ithoni yakho!
Imininingwane ebalulekile. Futhi uyikholelwe noma cha, akunakwenzeka ukuthola ukuthi kufanele usebenzise yiphi ithoni.
Impela, kungaba khona isilingo nephutha elithile elihilelekile. Kepha ngokubheka nje ukuthi izithameli zakho eziqondayo zixhumana kanjani online, nokuthi zibonakala zisebenzisa ini kakhulu, kufanele ukwazi ukuthola ukuthi
Isibonelo: kungenzeka ukuthi ubonile ukuthi ngijwayele ukulahla amahlaya omile futhi ngikhulume ngokuxoxa ngenkathi ngifundisa. Yebo, yilokho izethameli zami ezikuthandayo!
130. Make listicles to promote your blog!
Ukulinganisa okuqukethwe kwakho ezinhlwini yinguqulo enkulu yalokhu. Kusetshenziswa izinombolo ezihlokweni eziphezulu kulokhu.
Kodwa indlovu esegumbini iwukudala ama-listicles! Adumile kakhulu, futhi noma ngubani obeku-inthanethi isikhathi eside ukwedlula imizuzu embalwa uyazi.
Kumnandi ukufunda, futhi kugcina abafundi bakho beqhafaza. Futhi, ngezinye izikhathi kungaba izindlela ezinhle kakhulu zokudlulisela izinhlobo ezithile zolwazi. Enye yezindlela ezinhle zokuthola ithrafikhi kubhulogi yakho.
Isibonelo: LESIHLOKO!
131. Make presentations/slide decks to promote your blog.
Ngaphambi kokuthi uthole impikiswano ngalokhu - “Kungakanani okuqukethwe enginakho engizokuza nakho?!” - ake ngikutshele ukuthi lokhu kumayelana nokuphinda okuqukethwe.
Okusho ukuthi, usuvele wenza amathani ocwaningo nokubhala nokuhlela. Ngakho-ke sebenzisa impahla yakho ekhona yenza isethulo.
Kungani wethula isethulo?
Ngoba ibukeka kahle, kulula ukuyichofoza futhi ukugaya, futhi yinto evamile engatheni.
132. Ungavumeli i-SEO yonakalise okuqukethwe kwakho !!!
Lokhu kungenye yezinkinga ezinkulu engizibona kubhulogi. Kuyaqondakala ukuthi abantu babanjwa bezama ukuqiniswa emiphumeleni yokucinga.
Kodwa ngokuvamile ama-blogger agxila kakhulu kuma-SEO namagama asemqoka angazinaki izisekelo zokuqukethwe okuhle. Futhi okubaluleke, ukuba nokubhala okuhle.
Ngoba ukuqagela ini? Awukwazi nje ukufaka amagama angukhiye kokuthunyelwe kwakho. Usadinga ukubhala iposi langempela futhi uwagcine lawo magama angukhiye — kufanele abe yimvelo futhi angaphazamisi kokuqukethwe kwakho.
133. Vuselela okuthunyelwe okusha kwebhulogi.
Leli isu le-SEO elingaphazamiseki kumdlalo wakho wokuqukethwe nhlobo. Uma uvuselela okuthunyelwe okudala, bavuselelwa emiphumeleni yenjini yokusesha. Ikakhulu uma ngabe bebevele baziwa.
Ungakwenza lokhu ngokungeza noma ukufaka esikhundleni semidiya kokuthunyelwe kwakho, ukushintshela ukuqondiswa kwegama lakho elingukhiye, kanye nokufaka ulwazi olusha kanye nezixhumanisi.
134. Turn your blog into a vlog to promote your blog.
Emuva kokuphindaphindwayo kokuqukethwe: ama-vlogs konke ukufutheka kulezi zinsuku. Akungabazeki ukuthi lokhu kuzothatha umsebenzi omkhulu ukuphindisela:
Kufanele empeleni wenze ifilimu futhi uhlele okuqukethwe, okungaba ngumsebenzi wesikhathi esigcwele ngokwakho noma ufike ngezindleko zokuqasha umuntu.
Kepha amavidiyo athandwa kakhulu kwi-intanethi futhi kungaba nabantu abaningi abazoba nentshisekelo kokuqukethwe kwakho… kepha abathandi ukufunda.
135. Turn your blog/vlog into a podcast to promote your blog!
Yebo, ama-vlogs athandwa… kodwa ama-podcasts adlula ngisho nolaka! Kuyisikhathi esihle kakhulu sama-podcasts, futhi ukuphindisela ibhulogi yakho ku-podcast kungaba yicebo elihle lokukhuthaza ibhulogi.
If you’re already resourced well enough to make a vlog, you can easily repurpose that into a podcast. Find out how you can create Podcast using this Complete Guide to Podcasting.
136. Turn your blog posts into an ebook to promote your blog!
Lokhu mhlawumbe kuyindlela evame kakhulu yokuphindeka kokuqukethwe engikubona kumablogi namuhla. Kubukeka sengathi cishe wonke umuntu une-ebook.
Kepha lokho akusho ukuthi basaphaza isikhathi. Abafundi abakhona bangathola i-ebook ilusizo, futhi abanye abantu bangahle babe ngabafundi abasha ngemuva kokubhekabheka ebook yakho.
Ngemuva kwakho konke, ungacabanga nge-ebook yakho njengesihloko somsebenzi wakho omuhle kakhulu, ukwelashwa okujulile.
I-ebook ingakunikeza futhi usizo lokukusiza uzitholele endle, futhi ingaba yigagasi ye-backlink ewusizo. Futhi ... kungaba ukuthuthukiswa kokuqukethwe:
137. Faka ukubuyekezwa kokuqukethwe: nikeza okungcono kakhulu mahhala, uma ushintsha ama-imeyili!
Ukuvuselelwa kokuqukethwe kuyisiqeshana sokuqukethwe osinikeze abafundi bakho uma benokuthile.
Futhi-ke, ngincomela ukuthi unikeze okunye okuqukethwe kwakho ukuphuculwa mahhala, uma uthumela ama-imeyili! Qinisekisa ukushumeka okusebenzayo ifomu ku-intanethi to your website that compels visitors to share their email address with you. You can find out other free form builder options here.
Ukuthuthuka kokuqukethwe kungafaka, i-ebook, kepha futhi kungafaka ama-podcasts wakho noma i-infographics eyenziwe ngokukhethekile, njll.
138. Build a resource library to promote your blog.
Wake wasibona isizinda solwazi noma isikhungo sosizo kuwebhusayithi yenkampani yesoftware?
Uhlobo lalokho engikhuluma ngalo. Ngokwezinga elithile, ibhulogi yakho Kungumtapo wolwazi uqobo. Kepha ngokuqondile, ngiqonde ukuqoqa izinsiza zakho ezinhle kakhulu (kufaka phakathi okuthunyelwe) nokuzifaka ekhasini elilodwa.
Mhlawumbe okuthunyelwe kwakho okusebenziseka kakhulu, i-infographics yakho enhle kakhulu, nanoma yimaphi amathuluzi wamahhala isayithi lakho eliwanikezayo — ngokwesibonelo.
139. Turn your posts into PDFs, and then share them to promote your blog.
Lezi izinto ezimbalwa ezahlukahlukene: okuqukethwe kuyaphindeka, amandla okuhola angaba khona, kanye nendlela yokwenza okuqukethwe kwakho kuselula.
Ngamafuphi, uma uthatha isikhashana ukuguqula okunye kokuthunyelwe kwakho okuvele kube ngama-PDFs, ungabe uwabelana njengamadokhumenti ngamanye.
Ungahle ungaboni ukuthi ithrafikhi engakanani exhunywe ngqo kubhulogi lakho. Kepha kusengayindlela enhle yokwenza ngezifiso okuqukethwe kuma-imeyili noma kwenze kube lula ukwaba.
140. Sekukonke: thola izisekelo zempilo yesayithi ngqo!
Okwamanje, sengikhulume ngokubaluleka kokuxhumana okuqinile nokuqukethwe. Kepha uyikholwe noma ungayikholelwa.
Ngokuvamile, ibhulogi yakho idinga ukuba nempilo, ngenxa yezizathu ezimbili ezibalulekile: okokuqala, uzophathwa kangcono yiGoogle. Okwesibili, izivakashi zakho zizoba nesipiliyoni esingcono.
Ngizongena kokunye okucacisiwe kwalokhu:
141. Khetha ukusingathwa okuhle.
Lesi isinqumo esikhulu esivame ukwenziwa ekuqaleni. Kepha kujwayelekile ukuthi abantu babone ukuthi badinga ukusingathwa okuhlukile (noma uhlelo lokuphatha oluhlukile) ngokuhamba kwesikhathi.
Kulungile-iphuzu liwukuthi, qiniseka ukuthi umsingathi wakho muhle. Uma kungenjalo, lungela ukushintsha abanikazi.
Uma u pick a good host, you’ll have the features you need to manage your blog and good performance.
142. Qinisekisa ukuthi ibhulogi yakho inesikhathi esihle.
Enye yezinto ezinkulu kakhulu ekusebenzeni kwesayithi / ibhulogi yisikhathi sesikhathi. I-Uptime ngokuyisisekelo ukuthi izwakala kanjani: inani lesikhathi samaseva we-web host yakho aphakamisile ukusingathwa kwesayithi lakho.
Kubalwa njengephesenti - imvamisa kungaphezulu kwama-99.9%.
Kungazwakala kukuhle uma indawo yakho ingaphezulu kwe-99.9% yesikhathi, kepha empeleni akuyona amaphuzu amahle.
Njengoba ubona, inani lama-99.9% lisho ukuthi isiza sakho empeleni sizokwehla, ngokwesilinganiso, imizuzu eyi-10 ngesonto noma imizuzu engama-43 ngenyanga. Okuyinto engalungile kuma-blogger amaningi.
Kungcono indawo yakho yesikhathi, izivakashi ezingaphansi ozilahlekelayo, kanye nokwenza kangcono kweinjini zakho zokucinga!
Ungbala ukuthi amaphesenti akho wesikhathi esisho ukuthini empeleni asebenzisa Calculator yethu yamahhala ye-SLA (kuboniswe ngenhla).
143. Qiniseka ukuthi ibhulogi yakho iyashesha.
Isivinini seSayithi is similarly important. There are various factors that go into this, and a lot of hosts offer speed and performance boosters with certain hosting plans.
Kodwa-ke, iqiniso ukuthi ufuna umgcini ongathembekile onamajubane amakhulu asisekelo.
Lapho ibhulogi yakho namakhasi ebhulogi elayisha ngokushesha abantu, ngcono aba nakho. Futhi okungcono uzobekwa ezinjini zokusesha.
Nasi isibonelo: indawo yethu yokuhlola ne GreenGeeks imvamisa inezikhathi zokuphendula okungenani noma ngaphansi kwamamaki ayi-400ms. Yikuphi phakathi kokusheshisa kakhulu esikuhlolile.
144. Sebenzisa SSL.
Uma uthenge uhlelo lokusingathwa, cishe ulibonile leli gama. Kepha kulula ukungayinaki, ikakhulukazi njengoba amaphakheji we-SSL engahle aphelelwe yisikhathi ngemuva konyaka nabaphathi abathile.
SSL basically means the connection between the site and the visitor’s browser is encrypted and thus secured. It’s important to not let it expire. You can find out how to install free SSL certificate here.
Uma ungenayo i-SSL, iziphequluli eziningi (kufaka phakathi i-Chrome) zizotshela isivakashi ukuthi isayithi aliphephile. Okuzenza ukuthi zivele zikhululeke, futhi kube lula ukuthi zibhalisele noma yini ngekheli le-imeyili.
145. Thatha izinyathelo ezengeziwe ngokuphepha.
Kunezisekelo ezimbili ezinkulu zokuphepha kwebhulogi lakho: I-SSL nezenzo umphathi wakho azithatha ukuvikela amaseva ayo nendawo yakho.
Kepha kusenezinto eziningi ongazenza ukuthuthukisa ukuphepha esizeni sakho.
Most hosts offer some form of regular Ukusekela ngokulondoloza, which is great. WordPress and similar content management systems (CMS) frequently have plugins and apps that can boost some aspect of security.
For example: WordFence, BulletProof Security, and Sucuri wonke ama-plugins e-WordPress enza iskena se-malware, engeza izingoma zomlilo, ukuphepha ukungena ngemvume, nokuningi.
146. Qaphela ama-plugins we-WordPress!
Lokhu kuyiqiniso kwezinye izinhlelo zokuphathwa kokuqukethwe, kepha lokhu ikakhulukazi kuyinkinga ye-WordPress.
Kungenzeka wazi ukuthi enye yezinzuzo ezinkulu ze-WordPress izinhlobo ze-HUGE zama-plugins atholakalayo.
Kepha, lokhu futhi kusho ukuthi ama-plugins amaningi angalungile kangako akhona. Okungenani, lokhu kungahle kungasebenzi. Kakhulu, bazoba malware.
Bheka lento:
Kunemiphumela engaphezu kwe-1,350 yegama elingukhiye elithi “umakhi wewebhusayithi.” Ezinye zazo ziboshwe ngama-apula amabi.
147. Khetha itimu yakho ye-WordPress ngokucophelela.
Lokhu kuqinisile noma ngabe usebenzisa ingqikithi yamahhala noma ukhokhela yona, kholwe noma cha.
Futhi angiqondile nje ukuthi kufanele unake ukubukeka, noma kuyasiza lokho futhi.
A big thing to keep in mind when picking a WordPress theme is whether or not it’s secure and whether it gets updated consistently.
Izindikimba ze-WordPress kwesinye isikhathi zingahle zilahlwe, okuholela ekutheni izici ezithile zokwenza ngokwezifiso zingasebenzi noma isayithi lakho lihambe kancane / libe glitter kwezivakashi.
148. Be ready to scale up your site to promote your blog
Uma usebenzisa i- ukusingathwa kwewebhu okwabiwe account, your web host probably tells you that you have unlimited storage and bandwidth.
Lokho okusho ukuthi ngempela awunaso isitoreji se-metered noma i-bandwidth. Lokhu kungenxa yokuthi abantu ezinhlelweni ezithile zokubamba ezabiwe abalindelekile ukuba basebenzise izinsiza eziningi kakhulu.
Kepha uma isiza sakho siqala ukukhula ngokuthandwa, uzodinga izinsiza eziningi ukuze uqhubeke nokunikeza ukusebenza okuqinile nokuqukethwe okusha kuzivakashi zakho ezintsha. Umsingathi wakho angafuna nokuthi ukhuphuke.
Ngamafuphi, uma unesifiso sokuthi ungayithuthukisa kanjani ibhulogi yakho, ngokuzenzakalelayo unesifiso sokukhulisa idatha-ngakho ke ulungele!
149. Plan your content to promote your blog.
Elinye lamaqhinga amadala kakhulu encwadini, futhi liya kuzo zonke izinhlobo zabantu ababhala okuqukethwe, hhayi ama-blogger nje.
Yize kunjalo, kubaluleke kakhulu: uma okuqukethwe kwakho kuhlelwa, uzokwazi ukugcina ukukhipha izinto lapho kungenzeki okuningi ensimini yakho.
Futhi, uma wazi lapho uthumela lokhu noma lokho, kulula kakhulu ukwazi ukuthi ungayikhuthaza nini ibhulogi yakho ukwandisa ithrafikhi.
For example, I have a list of reviews to be posted within certain parts of the month, in a certain order, as well as a list of posts that need updating (also in a certain order). You can read content marketing statistics here.
150. Lokho okushiwoyo, ungakhawuleli ukukhishwa kwakho okudala.
Ngiyazi-kuzwakala kuyinto ehlekisayo ngemuva kwalelo phuzu lokugcina.
Lokhu kungenye into engazwakala isobala, kepha ungamangala ukuthi kulula kangakanani ukukhohlwa. Kwesinye isikhathi, ekujaheni ukuhlala phansi wenze umsebenzi, ugcina ulahlekelwe yizikhathi zothando.
Ungakhohlwa ukuthi kungani une-blog kwasekuqaleni. Uyakujabulela ukufaka isandla kukho, uyakujabulela ukwenza okuqukethwe ngakho-ke uma unombono, noma izigaba ziqala ukuvela ekhanda lakho…
Roll ngayo. Ngoba okunye okuqukethwe kwakho okuhle kuzovela kulokho.
151. To promote your blog – Sleep!.
Yebo, ngiyaqala ukungena ezintweni zokunakekelwa komuntu siqu. Yebo, ngiqingqa futhi amehlo ami lapho ngibona le nto ezincwadini / ezinhlwini ezifanayo.
Noma kunjalo, lokhu kubalulekile. Empeleni, kubalulekile.
Ngoba maduzane-nayo yonke i-blogger kanye nomsunguli wokuqukethwe engikwaziyo ukuthi balahlekelwa ukulala njalo ngoba bahileleke kakhulu emsebenzini wabo.
Ngokuhamba kwesikhathi kungabonakala sengathi kuyakhokha, kepha ukholelwa kangcono ukuthi ukubloga kungumdlalo omude.
Isiphetho
Ngeke ngikusole uma uzizwa ukhungathekile. Izinto eziyi-151 ziyinto eningi kakhulu ongayenza, noma ngabe ngayinye yincane.
Khumbula, awudingi ukubenza bonke — ibhulogi ngalinye linezinsizakusebenza zalo nezinselelo zalo.
Yenza okufanele inkampani yakho noma isiza sakho — ngamabhulogi amancane amaningi, kungakuhle ukukhetha ezimbalwa kulolu hlu bese usebenze kuzo ngokungaguquki kuze kube yilapho usufuna ukuthatha okuningi.
Lokho kusho, kukhona ezinye zezinto ezithathayo ezikhexisayo lapha:
Khuthaza nge-imeyili, gqugquzela nge-media social. Yiba wusizo futhi ube nesithunzi ku-inthanethi, ngakho-ke empeleni abantu bafuna ukuzwa kuwe.
Qiniseka ukuthi okuqukethwe kwakho kulungile ... bese unyusa i-HECK kuyo!
