Kulesi sihloko ngizonikeza ukuqonda kwami komuntu siqu kanye nokubuyekezwa kwe Shopify platform.
Ukukhetha Shopify wasn’t an easy decision. While there are more than one hundred Amapulatifomu e-eCommerce to choose from, ranging from standalone (like Shopify futhi BigCommerce) ukuhlanganiswa namasayithi akhona (cabanga i-Woocommerce noma i-eCommerce-add-on Wix).
kulesi Shopify Ukubuyekezwa Ngizokuthatha ngokusebenzisa ubuhle nezingozi kanye nezinto ezangivelela kakhulu lapho ukhetha ipulatifomu.
Ngizophinda ngidwebe kwezinye izinto engizithole lapho sengingene kusistimu yohlelo, njengokusetha nokusebenziseka kalula.
BUKA OKUNGAKUMBI
Kuyini Shopify?
Shopify yaziwa njengengxenyekazi ye-eCommerce ephethwe enikezela konke okudingwa ngumnikazi webhizinisi ukusetha, ukwethula, nokuphatha isitolo se-inthanethi - okuwukuphela kwento okudingeka uyinikeze umkhiqizo nokuqukethwe.

The multi-channel service launched in 2004 and ukhulile to host over 500,000 businesses across 175 countries.
Ngokusho kokukhishwa kuka-2017, ipulatifomu ikhule minyaka yonke ngesilinganiso samaphesenti angama-74 ikhiqiza ngaphezu kwezigidi eziyizinkulungwane ezingama-40 zamaRandi ngokuthengisa phakathi kwabathengisi bayo.
Izinzuzo ze Shopify:
Ingxenye yalokho kukhula (futhi izizathu ezimbalwa engangikhangwa kuzo ekuqaleni Shopify) kungabhekwa ngezinzuzo eziyisisekelo zesikhulumi:
- Kulula ukusebenzisa: Ipulatifomu livame ukukhangiswa futhi lihanjiswe njengokulula ukusebenzisa nokuphatha, kufakwa kudeshibhodi ephakathi nendawo ekuvumela ukuthi ufinyelele futhi uphathe isitolo sakho sonke ngokuchofoza nje okumbalwa.
- Inezindikimba ezinhle, eziqeqeshiwe: Ngisho nemikhiqizo emihle kakhulu izolwela ukungena esitolo esibi. Shopify is well known for having a large volume of amatimu asabelayo eselula and designs catering to specific industries. Premium themes are available for purchase as well as a selection of free themes. All are professionally designed and built to maximize conversions.
- Isikali Esikhulu: Ufuna ukuqinisekisa ukuthi ipulatifomu oyikhethayo izokhula nebhizinisi lakho ukuze ungalokothi ukhathazeke ngokufudukela komunye umhlinzeki. Shopify okunikezwayo izintengo ezibukhali nezici zokufanisa ukukhula namabhizinisi wanoma isiphi isayizi kusuka ekuqaleni kuya kumabhizinisi.Isixazululo esibanzi se-eCommerce esibonga ngokuzayo esizayo ngentuthuko enkulu, ukusekelwa, kanye nokuhlanganiswa kweqembu lesithathu ukwandisa amasethi wezici.
- Kuyashesha futhi Kuvikelekile: Njengesisombululo esisingethwe, konke ukuphepha kweseva kumbozwe Shopify. Amafayela akho nedatha yamakhasimende evikelekile kumaseva enzelwe ukuphatha ukwanda okukhulu kwamakhasimende, ngakho-ke isitolo sakho silayisha ngokushesha ngisho nakumadivayisi eselula.
- Inensizakalo yamakhasimende emangalisayo: Ukusebenza namanye amapulatifomu ngiyazi ukuthi kuyakhathaza ukuba nenkinga ngemuva kwamahora futhi ungakwazi ukufinyelela kunoma ngubani.eCommerce isebenza ngo-24/7 ngakho-ke udinga isixazululo esinikezela ngezinga elifanayo lokusekelwa. ShopifyIthimba lokusekelwa liyatholakala ubusuku nemini.
- Okungazinzi: Ngaphandle kwemali engabizi yanyanga zonke (enamabili kakhulu amapulani aphansi ukuqalisa abathengisi abasha) Shopify futhi inikeza izindleko zokuncintisana, eziphansi ngokwenziwa ngakunye - eziphansi kunezinye amapulatifomu amaningi nezinqubo zokukhokha.Kukhona nesango lokukhokha elakhelwe ngaphakathi (i-Braintree) elenza kube lula ukusetha nokuqala ukucubungula izinkokhelo ngokushesha nje lapho esitolo sakho siphile.
Isidumbu se Shopify:
Kuyiqiniso, bekunokuthile okubhekwayo okufanele kucatshangwe ngaphambi kokuxazulula ekugcineni Shopify:
- Ukulinganiselwa ekwenzeni ngokwezifiso; Shopify isebenzisa ulimi lwamasiko kunokuba inikeze ukufinyelela kokuhlela i-PHP njengamanye amapulatifomu e-eCommerce
- Ukumaketha kokuqukethwe akuyona into ehamba phambili - Izinto ezinjengama-imeyili wenqola ashiywe kanye nokusebenza kokubhuloga kukhawulelwe kahle kuqhathaniswa nesikhulumi esinjengeWoocommerce esakhiwe ngokulawulwa kokuqukethwe
- Ukuthekelisa akulula njengoba kufanele - Shopify uhlobo lokukhiya ngaphakathi uma uke wafuna dlulela kwelinye ipulatifomu kuzoba khona i-legwork ekufudukeni.
- Shopify ivimbela izinhlelo zokusebenza ezimakethe zayo ngakho-ke zimbalwa kakhulu ongakhetha kuzo kusukela ngokuqhathaniswa namanye amapulatifomu. Inzuzo yalokhu ukuthi izinhlelo zokusebenza ezivunyiwe zisezingeni eliphakeme, zivuselelwa njalo, futhi zinikeza izengezo ezisebenza kahle kuzo Shopifyyesikhulumi sendabuko
- Igcotshwe kakhulu ezimakethe zase-US nase-UK; ipulatifomu ayinikezi ukusekelwa kwezilimi ezahlukahlukene ngakho ama-storefronts omhlaba ayinkinga. Le nkampani isanda kungeza izilimi ezintsha eziyisithupha ngonyaka we-2018 kepha basazama ukuhlolwa kwe-beta. Nokho, Shopify translation apps such as weglot can easily make your store multilingual in 100+ languages.
Lokho kumane nje kuwuhlu olufushane lwezinzuzo nokubi kokusebenzisa Shopify. Let’s get into the key areas most relevant to business owners, and what I weighed most heavily both during selection and as I setup my initial storefront with Shopify.
Ukulula kokusetha
Ngaphandle kokuthi uyi-tech savvy kakhulu ufuna ukukhetha iplatifomu ye-eCommerce enikeza indlela elula yokusetha.
Ngenkathi nginokuhlangenwe nakho kokuklama nokwenza ngokwezifiso isayithi, into yokugcina engifuna ukuchitha isikhathi sami kuyo ukwenza ngokwezifiso iwebhusayithi. Ungalahlekelwa amahora amaningi ku-CSS ne-PHP.
Enye yezinzuzo ezikhangayo kakhulu ze Shopify kulula ukuyisebenzisa interface; awukho umuzwa wokufaka amakhodi okudingeka kuwo develop a custom, unique store.
Shopify ihlinzeka ngezinketho ezahlukahlukene, ukuze ukwazi ukwenza izinguquko futhi ukhethe ukuthi yini okukusebenzela kakhulu, ugcwalise ezinye izikhala, futhi isitolo sakho sokwenza ngokwezifiso silungile.
Njenganoma yini kusenesikhathi ijika lokufunda kodwa isikhombimsebenzisi esibonakalayo se Shopify yenza konke kutholakale kalula futhi kutholakale kalula.
Ukudalwa kwe-Akhawunti
Ngezinyathelo ezimbalwa nje ungathola isitolo sakho online futhi sisebenze. Shopify unikeza i isivivinyo sokuqala sezinsuku eziyi-14 lokho akudingi ikhadi lesikweletu ukuze uqalise.
Faka nje imininingwane yakho, igama lesitolo sakho, futhi uzoqala ukungena ku Shopify kudeshibhodi ngemizuzu nje.
Ukusuka kule deshibhodi ungahamba kalula engxenyeni ngayinye yesitolo sakho.
Isigaba Sekhaya sinikezela ngesibukezo sokuthi kwenzakalani ngebhizinisi lakho. Ideshibhodi eyinhloko, futhi nesikrini sakho sasekhaya, sinikeza isifinyezo sokuthengisa, ama-oda, ukuqhekeka kokuthengisa, kanye nokukhuthaza ukwenza ukuthi isitolo sakho sihambe.
Ama-oda
Imenyu ye-oda ikuthatha ngqo ekhasini lakho lokuphatha i-oda lapho ungalandelela khona, ubuke, futhi uphathe yonke imiyalo eyenziwe ngamakhasimende.
Ungabhala ngisho nama-oda amasha ngesandla futhi uthole imininingwane kuma-Checkout alahliwe.
Imikhiqizo
Sonke isitolo se-eCommerce sidinga imikhiqizo, futhi imenyu yemikhiqizo yenza kube lula ukwengeza ngokwenza nokulungisa imikhiqizo noma ukungenisa okusungulwayo komkhiqizo esikhona, ukunika amandla ukulandelela kokusungula, futhi uhlele zonke izigaba zakho namaqoqo.
amakhasimende
Ungalandela imininingwane yamakhasimende abeka ama-oda asebenzisa imenyu yamakhasimende.
Shopify offers a basic CRM as part of its platform so not only can you import customers you can manage all the granular customer details from this segment and view their purchase history.
Ama-Analytics
Izinhlobo ze-eCommerce eziphumelela kakhulu zenza izinqumo eziqhutshwa idatha. ShopifyUkuhlaziywa okwakhelwe ngaphakathi kuhlinzeka ngemibiko yemibiko ongayikhulisa ukukhulisa ibhizinisi lakho. Lokhu kufaka:
- Gcina ukuguqulwa
- Amanani wokumaphakathi okumaphakathi
- Ukubuyisa amanani amakhasimende
- Imikhiqizo ephezulu yokwenza
- Imithombo ephezulu yokudlulisela
- Imibiko yokuthengisa nokutholwa
- Imibiko yokuziphatha
- Imibiko ebanzi yamakhasimende
Kunemibiko yokumaketha neyezezimali ukukusiza wenze izinqumo zomkhankaso ofanele onikeza umthelela omkhulu kuwe futhi uqhubeke nokutshala imali yakho.
Online Store
Le yinyama yesitolo sakho se-eCommerce lapho ungasenzela khona ngezifiso futhi wenze isitolo sakho se-inthanethi sibe esakho.
Imenyu yesitolo se-Intanethi ikuvumela ukuthi wenze ushintsho ekubukekeni nasekuzizweni kwesitolo sakho ngokuchofoza okumbalwa nje - akukho khodi noma amakhono wedizayini adingekayo.
Lokhu kufaka phakathi amakhasi wokuhlela, ukungeza amabhulogi, ukuzulazula, nokwenza ngokwezifiso ingqikithi.
Ukunwebeka ku Shopify Ukwenza ngokwezifiso
Ukwenza ngokwezifiso kuyingxenye enkulu yokusetha noma yisiphi isitolo esiku-inthanethi - ngemuva kwakho konke ufuna isitolo esimele uhlobo lwakho lomkhiqizo, ubuntu bakho, umyalezo, nokunikeza umuzwa omuhle wokubukwa.
Ngaphezu kwakho konke, ufuna design elula nesipiliyoni sokwenza ngokwezifiso. ShopifyIndlela yokuthola isihloko ngokwezifiso ayizona izinguquko.
Uma ubuka amapulatifomu amaningi e-eCommerce, kufaka phakathi lokho okuhlanganiswa ngokungafani namapulatifomu okuma, abaningi banikela ngendlela elula yokuqamba.
Uma ngifuna iplatifomu ye-eCommerce bengidinga amazinga amathathu wokwenza ngezifiso:
1. Ipulatifomu idinga ukubukeka okusha, ihlanzekile futhi isebenza ngaphandle kwebhokisi. Akufanele kube nokwenza ngokwezifiso okuningana okudingekayo ukuze kwenziwe kubukeke kwikhasimende elijwayelekile.
Shopify, Woocommerce, BigCommerce namanye amapulatifomu amaningi ahlangabezana nale mfuneko eyisisekelo ngakho-ke kudingekile ukuyinciphisa.
2. Ipulatifomu kufanele kube lula ukulenza kahle futhi lithuthukise ngaphandle kwesizinda sokuqamba noma ukuqashwa komklami onguchwepheshe. Amapulatifomu amaningi anikezela ngezinga elithile lezindikimba ezakhelwe ngaphakathi njengengxenye yamaphoyinti abo wokuthengisa, kepha amaningi awo abaluleke kakhulu ngesici esincane se-wow.
Shopify, nokho, inezindikimba ezingaphezu kuka-170 (ezenzelwe ngobungcweti) ezikhangayo njengoba kulula ukwenza ngezifiso.
3. Ipulatifomu kufanele inikeze ngokwezifiso ezijulile lapho idingeka, kepha ayidingeki.
Yilapho amapulatifomu amaningi nokuhlanganiswa kusilela khona njengoba bekhawulela ukufinyelela kulokho ongakushintsha nokukuguqula, noma ukwakheka kwamafayela kuyinkimbinkimbi kakhulu ukuthi abantu abaningi bangafunda futhi bazulazule bekwenza inqubo yokuthatha isikhathi.
Shopify yenza ukwakheka ngokwezifiso okuqhubekayo kube umoya futhi uma ufuna ukulawula okujulile.
Okokuqalisa okuningi nezitolo ezintsha eziku-inthanethi, umtapo wolwazi oyisisekelo kanye nomtapo wolwazi wezindikimba ezinobungcweti kungokwanele ukuqalisa.
Kodwa, yazi ukuthi isitolo sakho singenziwa ngokwezifiso kakhulu ukufanisa umkhiqizo wakho nezinto ozithandayo njengoba ukala ibhizinisi lakho.
Kungakho imikhiqizo efana neRed Bull, i-Kylie cosmetics nama-MVMT Watches isebenza nge Shopify platform.
Ukungeza Imikhiqizo
Isitolo esibonakalayo sikhanga sokuqala kuphela - kuzofanela ulayishe imikhiqizo ngasikhathi esithile.
Ngemuva kokusebenzisa iWoocommerce, Wix, Volusion, Futhi BigCommerce Ngingasho ukuthi ngithole ShopifyIndlela yokungeza imikhiqizo ukuthi ibe yindlela elungiselelwe kakhulu neqonde phambili kuze kube manje.
Uma uke wafaka iposi lebhulogi ku-WordPress noma wagcwalisa ifomu online lapho uthola ukuqonda ngokungeza imikhiqizo ngaphakathi Shopify.
Ukungeza umkhiqizo kungenziwa ezindabeni zokuchofoza; engeza isihloko sakho, incazelo, izithombe, nika amaqoqo, setha izintengo, lungiselela ukusungula kanye nokuthumela, futhi nonke nisethiwe.
Ungangeza masinyane okuhlukile kunoma yimuphi umkhiqizo futhi ulungiselele nokusetha izilungiselelo eziyisisekelo ze-SEO kumkhiqizo ngamunye.
Uma une-yokusungula okuningi inqubo yokwengeza imikhiqizo ingadonsa. Shopify inikeza ukungeniswa komkhiqizo okulula ukubona ifayela le-CSV, ukuze ukwazi ukufaka i-batch ukulayisha yonke imikhiqizo yakho.
Banikeza futhi ithempulethi kufaka phakathi imikhiqizo eyisampula ukukusiza ukwandisa izinkambu ezidingekayo.
Lapho imikhiqizo yakho isilayishiwe Shopify ihlinzeka wonke amathuluzi owadingayo ukuphatha i-yokusungula yakho (kufaka phakathi umkhondo we-yokusungula ukuze uhlale ngaphezulu kwezibalo eziphansi zokusungula)
Kanye nedeshibhodi ephakathi yokuphatha ukudluliselwa kwe-yokusungula uma ubhekene nokusungula okungenayo okuvela kubahlinzeki (ngaphandle kokwenza nokuthengisa imikhiqizo yakho).
Amanye amapulatifomu engiwashilo anikeza ukufakwa kwemikhiqizo yezandla kanye namanye, njengokuthi BigCommerce futhi unikeze nokungenisa komkhiqizo we-batch.
Ngokwami, ngokubuka okulula ukusetshenziswa, Shopify bekulula kakhulu ngokuya ngokuchofoza-ukuqeda.
Ukwehla nge Shopify
Noma ngubani angaqalisa okuyisisekelo Shopify gcina futhi ukhethe kokukodwa amapulani amaningi anikezela ngezici ezahlukahlukene ngokuya ngezidingo zebhizinisi.
Lokhu kuyasiza ekuqaliseni ngethrafikhi ephansi kanye nenani elincane lama-oda ezinsukwini zokuqala.
Njengoba ibhizinisi lakho likhula eceleni kwesisekelo sekhasimende lakho, lifinyelela, futhi lifake ivolumu kulula kakhulu ukushintshanisa amacebo njengoba kungekho zinkontileka noma ukhiye kunoma yiliphi uhlelo.
Njengoba uthuthukisa uhlelo lwakho izici ezikhona ngebhizinisi lakho, kufaka phakathi:
- Ama-akhawunti wabasebenzi angeziwe ukuze iqembu lakho elikhulayo lifinyelele futhi lisize ngokukhangisa, ukuphatha ama-oda, insizakalo yamakhasimende nokuningi
- Izindleko ezincishisiwe ngokuthenga ngakunye
- Kungezwe izici zokuphromotha ezifana namakhadi wesipho
- Amathuluzi agcinwe ukugcinwa kwamakhasimende njengokubuyiswa kwenqola
- Ukubika kwezobuchwepheshe nezithuthukile nokuningi
Uma isitolo sakho se-inthanethi siqhuma ngevolumu, okuyiphupho lanoma yimuphi umthengisi online, Shopify inecebo elingeziwe lokunikela nge-scalability ephezulu.
The Shopify Uhlelo lokuhlanganisa luyikhambi lebanga lebhizinisi labathengisi bevolumu ephezulu kanye namabhizinisi amakhulu.
Hhayi intando Shopify Futhi ikunikeza scalability engenakuqhathaniswa futhi kunikeza uhlobo abathengisi ngokwezifiso bavame ukufuna ngokusebenzisa amapulatifomu omthombo ovulekile afana neMagento.
Isikali siqhamuka endaweni yesikhulumi Shopify yakhelwe ukushesha, ukuthembeka, kanye nokufunwa kwezizukulwane. Imbalwa nje yezindawo ezisetshenziswayo ze Shopify Faka phakathi:
- Ngaphezu kwe-10k i-oda eliphakeme ngomzuzu
- Isikhathi esiqinisekisiwe sama-99.98% isikhathi
- I-bandwidth engenamkhawulo nokukhawulelwa okungenamkhawulo (amanye amapulatifomu amaningi abekisa umkhawulo webhizinisi lomsebenzi)
- Ileveli yoku-1 ye-PCI DSS ehambisana nokuphuma okuvikelwe nokuphepha
- Integration with ERPs and CRMs along with full front-end code control (the basic Shopify izinhlelo nikeza ngokwezifiso ikhodi ngokwezifiso)
Ekubukezeni amanye amapulatifomu engisazokubona ukukhubazeka kuleli zinga ngaphandle kwesidingo samakhono we-development development noma abathuthukisi abakhona (njenge-Magento).
Amapulatifomu amaningi, njengeWoocommerce, awamane afinyelele ezingeni lebhizinisi futhi ahloselwe kakhulu ukuqala namabhizinisi aphakathi nendawo.
Shopify Qhathanisa noMagento
Shopify futhi iMagento zingxenyekazi ezimbili ezaziwa kakhulu ze-eCommerce ezitholakala njengamanje futhi ngenkathi bobabili bevumela ukwakhiwa kwesitolo esiku-inthanethi zingamasistimu ahlukile kakhulu.
Umehluko omkhulu phakathi kweMagento no Shopify ikhodi; Shopify isebenzisa uhlelo lokufaka amakhodi olubizwa ngokuthi yiLiidid futhi luyipulatifomu yokuphathelene ngakho-ke kukhona ukulinganiselwa kokuthile okwenziwe ngokwezifiso okungenzeka.
Ngakolunye uhlangothi kukhona i-PHP-based and source source enikeza izinketho ezikhulayo kanye nokulinganiselwa okumbalwa kakhulu ngokwezifiso.
Lokho kunikeza i-Magento scalability engenamkhawulo kanye nemikhiqizo kungadala cishe noma yiluphi uhlobo lokusebenza kwesitolo phansi ukwakha izandiso ezihlukile ngokuphelele.
Okubi ngalelo pulatifomu lomthombo ovulekile ukuthi uzodinga ukuthi ube nonjiniyela okhona we-Magento noma ikhono elithile elibucayi ku-PHP ngokwezifiso ukwenza iMagento yenze okufunayo.
A. Ukungena komkhiqizo
Sekukonke uma ufaka i-Magento Shopify, Shopify yaziwa kalula ngokusetshenziswa kwayo kokusetha, ukumisa, ukumiswa komkhiqizo nokuphathwa kwe-oda.
That’s why so many non-developers choose Shopify ngaphezulu kwamapulatifomu emithombo evulekile njengeMagento neWoocommerce - yindlela esheshayo yokusetha nendlela elula yokugcina ngokwezifiso ngaphandle kokunciphisa kakhulu.
IMagento ivumela uhlobo olufanayo lokufakwa kwemikhiqizo olwenziwe lula kanye nemikhiqizo elungisekayo… uma usuqedile ukulungiselela, ukusetha, futhi kuklanyelwe.
With Shopify ungaba isitolo sakho online esikhathini esingaphansi kwehora kufaka phakathi ukwakheka, ukwenza ngezifiso, nemikhiqizo ebukhoma. Lokho akwenzeki ngoMagento.
B. Ukuhlanganiswa ne-3rd Party Systems kanye namathuluzi
Ukuhlanganiswa kungenye yezindawo lapho iMagento ivame ukudonsa ukunaka kwabathengisi be-inthanethi. Ithuluzi elinamandla nezinkulungwane zezengezo zesengezo (zombili ezikhokhelwayo / zeprimiyamu mahhala.
Iqhathaniswa nezinhlelo zokusebenza ezingumgogodla ezingamakhulu ambalwa nezengezo nge Shopify futhi kulula ukubona ukuthi uMagento angahola kuphi.
Yini ebekayo Shopify ngaphandle kwemakethe yayo ukuthi iMagento ingumthombo ovulekile - okusho ukuthi noma ngubani angadala izandiso zeMagento ngaphandle kwesiqinisekiso sekhwalithi nokusebenza (noma azosekelwa isikhathi esingakanani).
Izandiso ze-Magento nazo zivame ukuhlinzeka ngokusebenza ngqo okungaholela kulabhulali yesandiso ye-bloated.
That can be a nightmare for store owners who want to move to a different platform later but find those Magento extensions don’t transfer.
Uzolahlekelwa yilokho kusebenza noma ungahlangana nonjiniyela obizayo uzama ukuphinda usebenzise umsebenzi olahlekile.
Shopify ngakolunye uhlangothi, izinhlelo zokusebenza, zibukezwa ngokucophelela futhi zivinjelwe ukuze kuqinisekiswe kuphela ukuthi izinhlelo zokusebenza ezinhle kakhulu zitholakala endaweni yemakethe.
Ngoba Shopify ungumholi ku-eCommerce, onjiniyela beqembu lesithathu abakha izinhlelo zokusebenza cishe njalo baqinisekisa ukuhambisana Shopify okokuqala.
Lokhu kukunika ukukhetha okungcono kakhulu kwamathuluzi amasha futhi asesikhathini ukwandisa ukusebenza kwesitolo sakho se-inthanethi.
Futhi uhlu lokungezwa kwekhwalithi luhlala lukhula, kufaka phakathi nezinsizakalo zokwandisa isitolo sakho njenge:
- Ukumaketha nokunyusa
- Amathuluzi okuthengisa
- Imidiya yezenhlalo kanye nokuhlanganiswa kobufakazi bezenhlalo
- Ukuthumela nokuthumela izinhlelo zokusebenza
- Ukulawulwa okungcono kokusungula
- Ukubalwa kwezimali nokubika
- Insizakalo yamakhasimende kanye nokuhlanganiswa kweplatifomu yokuphatha ubudlelwano
- Ukukhokha inkokhelo
Ngenkathi ukuhlanganiswa kungabonakala kungathiyiphuzu lesinqumo se-make-it-or-break-it somnikazi webhizinisi elisha, uzofuna izinhlelo zokusebenza ezethembeke futhi ezihamba phambili njengoba ukhulisa ibhizinisi lakho.
Ukusebenza kwendabuko kwe Shopify I-stellar, kepha ngithole amathuluzi ahlukahlukene angivumele ukuthi ngengeze imisebenzi ethile ebhizinisini lami elithuthukise ukusebenza kahle futhi yangivumela ukuba ngiguquke Shopify ukulinganisa imodeli yami yebhizinisi kunokulungisa imodeli yebhizinisi lami ukuze ihambelane nesikhulumi.
C. Ukuqhathanisa kwentengo
Isimiso Shopify izinhlelo, lapho ukuqala okuningi namabhizinisi amancane kuzoqala khona, konke kwenzelwe ukunikela ngokukhethwa okukhulu kakhulu kokusebenza kwendabuko ngentengo efinyelelekayo.
Qhathanisa lokho namanani entengo kaMagento futhi usheshe ubone umehluko wokungabikhona futhi kanjani Shopify ilungiselelwe ukuxhasa ukuqala nokuqhakambisa amabhizinisi amancane.
While Bigcommerce offers competitive pricing there are other limitations, such as revenue caps – the standard Bigcommmerce plan caps at $50k per year and the plus (most popular) plan caps at just $150k per year in revenue.
Qhathanisa nalokho Shopify lapho zonke izinhlelo zinikela ngemikhiqizo engenamkhawulo, umkhawulokudonsa ongenamkhawulo nesitoreji se-inthanethi futhi akukho caphula yimali.
Eminye umehluko phakathi Shopify noMagento
Uma uzama ukuthola ukuthi uvule isitolo sakho na Shopify noma iMagento nentengo iyodwa ayikushintshashintshelanga kulolu hlangothi bese ubheka lamaphuzu:
- Uzodinga umthuthukisi we-Magento osondele noma uzimisele ukufaka imali eningi ufunda indlela yokusebenzisa ipulatifomu - ikakhulukazi uma ufuna ukuyenza ngokwezifiso.
- Uthola ukwesekwa okungu-zero kusuka kuMagento ngaphandle kokuthi uzimisele ukusebenzisa ama- $ 25k ngonyaka ukusekelwa kweBhizinisi (konke Shopify amapulani eza nokuxhaswa okungu-24/7).
- Ungathumela a Shopify gcina okungaphansi kwe- $ 1k uma kuqhathaniswa ne- $ 25k + yeMagento kanye nezindleko zokuthuthuka ngokwezifiso.
- Shopify uthandwa ngabathuthukisi ngemibhalo ebanzi futhi enemininingwane ye-API - kumele ilungiselelwe labo abadinga ukuhlanganiswa okwengeziwe.
- Shopify isixazululo esingethwe; IMagento izodinga ukutshalwa kwemali kwesiphakeli kubandakanya izindleko zanyanga zonke kanye nokuba nonjiniyela / inkampani yenze ngezifiso izingqalasizinda zeseva yakho.
- Njengoba iMagento ingasingathwa futhi ingumthombo ovulekile onokulawula okuningi nge-SEO kodwa futhi, uzodinga unjiniyela ukwenza ngezifiso ipulatifomu futhi kunezandiso ezingapheli ongakhetha kuzo. Shopify inikezela ukusebenza kwendabuko kwe-SEO kanye nama-vetted, izinhlelo zokusebenza ze-SEO ezifakazelwe endaweni yemakethe ezivela kumikhiqizo ethembekile.

Ukufaka phezulu
Esikhathini engisisebenzisile Shopify kwe-eCommerce isisheshe yaba yintandokazi yami uma ngiqhathaniswa namanye amapulatifomu engiwasebenzisile afaka iPrestashop, Magento neWoocommerce.
Njengoba uqala ukungena ekuthengisweni kwe-inthanethi kunikeza indlela elula yokuqalisa nokwenza imikhiqizo yethulwe, ukuphathwa ngokuhleleka okulula nokuthumela, ukwenza ngokwezifiso kalula, ukungena okungabizi ukuthengisa online, kanye nenqwaba yezici zendabuko ezizokusiza ukukhuthaza nokuthengisa imikhiqizo yakho .
Ukwengezwa kwekhwalithi, izinhlelo zokusebenza ezethembekile zinikeza noma yiliphi ibhizinisi (kusuka ezitolo zokuqala ukuze zibe abathengisi be-SMB) izici ezingeziwe ozidingayo ukufeza izinhloso ngaphandle kwezindleko ezibalulekile.
Ngakho-ke, ngisho nangotshalomali lokuqongelela ipulatifomu kanye nezindleko zokukhangisa usenomugqa ophilile wemikhiqizo oyithengisayo.
Okubaluleke kakhulu, Shopify inikeza okungena okusheshayo, okulula kakhulu ukuthola isitolo online. Ukwakha isitolo esisha kungenziwa ngemizuzu, futhi ukwenza ngokwezifiso nokulayisha umkhiqizo kungathatha isikhathi esingaphansi kwehora.
Uma ufuna ukuthola isitolo online ngokushesha, ngokutshalwa kwezimali okuncane ngaphandle kwesikhathi, lapho Shopify iyona yesiteji esihle kakhulu se-eCommerce ukwenza lokho.