Ake sixoxe Shopify vs Squarespace.
But first, listen to this:
Naphezu kweqiniso lokuthi ngibandakanyeke kakhulu nomhlaba Shopify and Squarespace—site building, shop-building, ecommerce, etc—I tend to mix these two names up.
Why? Well, I suppose because I frequently see advertisements for the both of them, and they’re the two big “S” names in building software.
Yize kuyiqiniso lezi zinkampani ezimbili zigqagqene, zihlukile kakhulu. Shopify igama eligcwele elisungulwe kakhulu kwezentengiso kusoftware ye-ecommerce, elenzelele ukuthengiswa okungaphezulu kwezigidi ezingama- $ 82 billion kusukela lasungulwa ngo-2006.
Isikwele sendawo inikeza ukwakhiwa okulula kwewebhusayithi futhi yasungulwa ngo-2003. Kungenzeka kungabi yiyona edume kakhulu website builder (asinazo izinombolo eziqondile zalezi zinto, ukuba neqiniso), kepha ngokuqinisekile kungenye yemikhiqizo ebonakalayo.
Zombili lezi zinkampani zingafaka isicelo, njengengxenye yokuthandwa kwazo, amagama amaningi amakhulu asayine ezinsizeni zawo. Izithandani ezimbalwa ShopifyAmakhasimende amakhulu abandakanya inkampani kaKylie Jenner neNestle.
Squarespace, focusing more on an appeal to creatives, has Idris Elba and Keanu Reeves under its belt.
Woha. Ngokusobala, Shopify and Squarespace are leaders in their respective fields. Suppose these two big names were to clash—who would win?
This isn’t a hypothetical, of course. Website-builders almost always extends into ecommerce, which means shop building. While pretty much all the popular easy website creators advertise ecommerce functions, Squarespace is unique in its core focus on freelancers, creatives, and amabhizinisi amancane.
Ngakho-ke kukhona ukunqwabelana, nomncintiswano othokozisayo owukhiqizayo. Asihlole.
Eqa ukubona isivivinyo esithile ngokuchofoza kwezixhumanisi ezilandelayo
Shopify | Isikwele sendawo | |
---|---|---|
Plan | Basic Shopify | Basic |
Intengo / mo. | $ 29 / mo | $ 26 / mo |
Imikhiqizo engenamkhawulo | Yebo | Yebo |
Isitifiketi samahhala se-SSL | Yebo | Yebo |
Izimali zokuthenga | 2.0% | Cha |
24 / 7 yenethiwekhi | Yebo | Yebo |
Online Store | Yebo | Yebo |
Amakhadi wesipho | Cha | Cha |
Ake sibheke kuqala amanani nezici ozitholela zona.
Squarespace’s prices are a tad more complicated in relation to Shopify's.
Squarespace has two types of izinhlelo, enye ye-ecommerce kanti enye yamawebhusayithi, futhi uhlobo ngalunye luneziqu ezimbili. Ubuzokucabanga lokho ngoba siqhathanisa Shopify, we’d only need to look at these two Squarespace plans. Nope.
Squarespace’s “Business” tier for normal sites also has ecommerce functionality.
This means you actually can get ecommerce software through Squarespace for the starting price of $18 a month. If you do so, you’ll suffer a 3% transaction fee, but you can add pop-ups, sell unlimited products, accept donations, get a free domain, and basically use a full ecommerce suite (including inventory tracking, order management, etc).
Uma ufuna ukusebenzisa izinhlelo "zesitolo esiku-inthanethi", uthola izengezo ezimbalwa ngaphezulu kwalokho konke okungenhla: ungasusa ngokuphelele imali yokuthenga, uthole abanikeli abangenamkhawulo, finyelela amamethrikhi angcono wokuhweba, usebenzise ukuphrinta okulebula, uthole ukuphuma okuphephile esizindeni sakho, engeza ama-akhawunti ekhasimende noma okubhaliselwe, nokuningi.
Of course, some perks are reserved for different tiers, but with a range of $18 to $40 a month (billed annually—these are pricier if paid monthly), Squarespace manages to provide a ton of ecommerce tools and perks.
Manje ngoba Shopify.
Ngokwaziwayo ezinhlelweni eziphambili, uhlelo lwamazinga wokungenela luqala wena ngakho konke okudingayo nezinhlelo ezinkulu ngokwengeziwe zengeze amathuluzi athile nezimpawu (ikakhulukazi izikejana) Izici eziyisisekelo zifaka imikhiqizo engenamkhawulo nokudalwa kwama-oda, isoftware ephelele yokwakha, amakhodi wesaphulelo, iziteshi zokuthengisa, nokunye.
Unqunyelwe kuma-akhawunti wabasebenzi ongasebenza kuwo noma ngabe ihlaya lakho, futhi abantu abakwibhugi lokuqala abakwazi ukusebenzisa amakhadi wesipho noma bafinyelele imibiko ethuthukile.
Ngokwami ukubona, i-software yokwakha esitolo kanye nomkhiqizo, ukuhleleka, isigqebhezana nokudalwa kwesaphulelo kuqinisa kakhulu Shopify. Ungahlela izinto ngesilinganiso esihle semininingwane, futhi konke kuphuma ebhokisini.
This is also true for Squarespace in my experience—Squarespace doesn’t simplify or reduce the details you can manage in your store, though it’s not fully on Shopifyizinga.
Squarespace offers a slight advantage in having a single-page checkout option. Shopify ayisebenzi, noma ngabe usebenzisa i-Advanced Shopify. Lokhu akuyona ukwehluleka okukhulu, kepha kuyamangaza kusuka kumkhiqizo oholayo (njengoba ufuna ukuwenza kube lula ngangokunokwenzeka kumakhasimende wakho ukuthenga).
Ngokuya lapho kuthunyelwa khona, zombili izinkampani zinikezela ngezilinganiso ezithile nezaphulelo, kepha ngezindlela ezihlukile.
Shopifyukuthunyelwa izaphulelo ziphakeme, zifinyelela kuma-64% kweSisekelo Shopify no-74% Wokuthuthuka Shopify. Noma ungeke uthole la manani ngaso sonke isikhathi, ziyizaphulelo ezinkulu ezenza kube lula kakhulu kumakhasimende uku-oda imikhiqizo yakho.
Ngaphezu kwalokho, wonke ama-akhawunti afinyelela ukuphrinta amalebula wokuthumela, kanti nezinhlelo ezimbili zakamuva zinamanani entengo we-USPS Okubaluleke Kakhulu Cubic — lokhu kungashaja amaphakheji asuselwa osayizi, hhayi isisindo (ngaphansi kwamapharamitha athile) angokwehlisa amanani entengo wabathengisi.
Lezi zinto ziyingxenye yokupha Shopify such tremendous appeal to businesses of all sizes. How does Squarespace fare?
Uhlelo lwe- “webhusayithi” nokusebenza kwe-ecommerce alunazo ngempela izikejana zokuthumela ezisethiwe. Kodwa-ke, amacebo we- “online shop” enza: zombili zithola amalebula amaningi ezincwadi, njengoba kwenza Shopify. I-tier ephezulu kakhulu inesibalo sokuthumela esithuthukile, esisebenzayo-nokho, sonke ShopifyIzinhlelo zethu zinezibalo zokuthumela.
Squarespace’s “Advanced Online Store” plan lets you apply free shipping discounts to products automatically at checkout. You can’t set shipping rates per-product, so a free shipping option would be made available to all customers—it’s a little complicated and you need to be in the Advanced plan to exert the amount of control over it most desirable.
The less advanced Squarespace plans will let you create discounts that customers can apply to shipping—thus less directly offsetting the charges. It’s a bit complicated: you can read lapha ngolwazi oluthe xaxa.
Ngeshwa, Shopify and Squarespace take some transaction fees. Theses vary plan to plan: ShopifyI-tier ephakeme kunazo zonke inesilinganiso esiphansi kakhulu ku-2.4% + $ 0.30 ngokuthenga oku-inthanethi ngekhadi. Amanani ayahluka uma usebenzisa Shopifyiprosesa lokuthatha izinkokhelo mathupha, futhi kukhona imali yokusebenzisa noma yimuphi umhlinzeki wenkokhelo ngaphandle kwalokho Shopify Izinkokhelo.
Squarespace only takes transaction fees for its Business plan (as mentioned), the second “Websites” tier. Cishe amapulani amabili we- “Online Stores” asusa imali yokuthenga, ngakho-ke awudingi ukuya kude ukuwagwema.
Nayi into yokugcina engibona kufanele ukuyisho: ukwehla. Shopify ungumholi wezimboni ngokwengxenye yokuthi kulula kanjani ukwehlisa. Ukulahla empeleni kusho wena, umnikazi wesitolo, angaba nomuntu wesithathu (osebenzisa isitolo sokugcina, kungenzeka) athumele umkhiqizo oyalelwe ikhasimende ngqo kumakhasimende. Lokhu kusho ukuthi ikhasimende lizosebenzisa isitolo sakho, kepha ngeke uzitholele umkhiqizo ngokwakho.
Shopify kusebenzisa Oberlo to make dropshipping incredibly easy. And it works, honestly, like a wonder. Squarespace has a corollary: instead of Oberlo, Squarespace integrates with Kuyaphrinta.
Inkinga ukuthi ungasebenzisa kuphela ukuhlanganiswa okuphrintiwe ngecebo lesitolo esithuthukisiwe (ihlosi eliphakeme kakhulu) nabantu ku Shopify ungasebenzisa i-Oberlo kunoma yisiphi ihlumela, futhi i-Oberlo imahhala ukuyisebenzisa inqobo nje uma unayo Shopify i-akhawunti (noma ungathuthukisela ama-Oberlo tiers aphezulu).
Lezi zinto zibalulekile, kepha, lapho umisa isitolo online, ukubukeka namanye amathuluzi angekho emthethweni ayingxenye ebalulekile yokusebenza kwe-ecommerce futhi.
Izifanekiso nokuklanywa kubaluleke kakhulu kubona bobabili Shopify and Squarespace—both market themselves as great places for beautiful storefronts and sites. If you’re looking into ecommerce, having an online store that looks great to your customers is highly important.
Zombili lezi zinkampani zinikeza uhla lwezifanekiso, futhi zombili zinhle.
Shopify inikeza ambalwa themes, iningi labo likhokhile.
Squarespace offers a similar number of themes, but there’s a catch.
The catch is that most of Squarespace’s themes are for ordinary sites. If you go to online store templates, there are only a few to choose from. You can add a store to another template, but it’s more of a hassle than it needs to be.
Ngokubona kwami, zombili Shopify and Squarespace have beautiful themes. I’d say I generally prefer Squarespace’s themes and find ShopifyKubukeka kufana kancane — lokho kuyabonakala, Ngoba ShopifyIzindikimba zonke zenzelwe ngqo ezitolo, ngingasho Shopify iwina izingqikithi / izifanekiso.
Noma kunjalo, ngokuya ngokuhlela nokwakha isayithi, ngiyakunika Isikwele sendawo the award. It’s not a huge difference, but Squarespace places heavy emphasis on style and design, and this investment of energy has returned very well.
Okulandelayo, isitolo sohlelo lokusebenza sibaluleke ngokukhethekile lapho usebenzisa i platform ecommerce. Kuhle ukukhipha okuningi “ebhokisini” ngangokunokwenzeka, kodwa awukwazi ukuhlala uthembela kulokho.
Shopify leads when it comes to apps and installations, in my opinion. Squarespace builds in a lot of integrations into the platform, which means you don’t use an app store for installations. Some integrations are included by default, and others can be enabled if you’re willing to pay.
You can view the full list of integrations Squarespace supports lapha, but it’s a decent enough list. Certainly, all the popular apps and add-ons are supported by Squarespace, and in some ways it can be really cost-efficient when they’re included.
Shopify uhlukile. Shopify inendabuko engaphezulu isitolo sohlelo lokusebenza isakhiwo sokufakwa kwaso. Lokhu kungazwakala njengokuthengiselana okubi kakhulu, kodwa angicabangi ukuthi-nokho, kuyiqiniso ukuthi ngesinye isikhathi kungabiza kakhulu.
The benefit is that you can access more than with Squarespace. Admittedly, most of what you’d be interested in is included on Squarespace, but ShopifyIsitolo se-app siyabonakala futhi siyavela. Ungathola ukuhlanganiswa okuningi kwe-niche, futhi okuningi okudumile ngezinye izikhathi kumahhala.
Lokhu kusiholela iphuzu lethu elilandelayo elilandelayo lokucatshangelwa: ukusetshenziswa kalula.
Ease of use is a huge deal for SaaS (software as a service) companies. It’s all the rage these days—popular software and websites try to be sleek, modern, clean, and usable. Squarespace and Shopify ikakhulukazi bazithengisa njengabaholi kumathuluzi okudala asebenziseka kalula.
Here’s Squarespace, for example, advertising its easy product management:
Futhi lokhu kuzoba Shopifykuyafana:
Zombili lezi zinkampani ziyaqonda isidingo sokusebenzisa kahle kahle. Ngenhlanhla ngathi, zombili izinkampani ziphila nge-hype yazo.
Shopify and Squarespace both incorporate a lot of features and allow users to edit things to a high degree of detail, but make it clean and straightforward at the same time—a more impressive feat than you might think.
Nakhu ukubuka phansi kwe SquareSpaceIdeshibhodi
nakhu ukubuka konke kwe ShopifyIdeshibhodi
On this note, I think Squarespace does a little better.
Ukuhlela imininingwane yesitolo kumayelana ngokulula ngokufana nangokuqinile kuzo zombili izinkampani (noma Shopify ukujula okuningana), kepha ukuhlelwa kokuhlelwa kungcono Isikwele sendawo. Akuzona nje kuphela izifanekiso ongena kuzo, kepha amathuluzi namakhono owatholayo wokuhlela lezo zifanekiso.
Into engithanda kakhulu ngayo Shopify and Squarespace is they make things easy for advanced users. Specifically, both companies let customers edit code directly if they choose to. This can allow for a great degree of detail and control if you or someone on your team has programming knowledge.
Okudidiyelayo lapha ukuthi noma ngubani ofisa ukuqalisa Shopify kumele ufunde Shopifyeyakhe ikhodi yokwakha, Liquid. Umhleli onolwazi angakuthatha, kepha kusekuningi kunokuhlupheka kunokuba kufanele.
On Squarespace, knowing the popular languages Javascript and CSS is all you need.
In short, I give credit to both companies for making things easy for developers and advanced users to take full control of their site should they wish. This mitigates the dumbing-down effects an “easy” builder application can have. Specifically, Squarespace is easier for developers who want to edit directly.
To put all that together, both Squarespace and Shopify kulula kakhulu ukuyisebenzisa futhi ugcine izinga lokulawula ngaphandle kokudela ukusetshenziswa okuningi.
Imibono yalokhu ingaba yilokho Shopify is slightly better for in-depth store details, and Squarespace is better for design. Plus, Squarespace is easier for programmers, though both Shopify and Squarespace are programmer friendly.
Njengoba ngenze iphuzu lokugcizelela, noma “kulula” ukusebenzisa isoftware kudinga ukusekelwa okuhle kwamakhasimende. Ubunzima bobuchwepheshe benzeka kahle kakhulu, futhi nabasebenzisi asethuthukile bangadinga imininingwane ngokushesha ukuze bangene epulatifomu entsha.
Bobabili Shopify and Squarespace have truly excellent customer support. However, I have to say that Shopify kuhamba eminye imayela, ngakho-ke ngizoqala ngabo.
Isizathu sokuqala sokusho kwami lokhu yingoba Shopify ikunikeza ukufinyelela kubameleli ngengxoxo ebukhoma, uhlelo lwe-imeyili / ithikithi, kanye nefoni. Futhi, ngokuhlangenwe nakho kwami, ama-reps abephendulile futhi alusizo.
Kungaphezu kwabamele abasebenzayo, noma kunjalo. Shopify inethani lemithombo yezisetshenziswa. Enye yazo izinto ezibalulekile ojwayele ukuzibona, njenge isisekelo solwazi (eyaziwa nangokuthi Isikhungo Sosizo).
Isizinda solwazi silingana kakhulu nabo, sinobubanzi obukhulu bezihloko. Kakhulu, ungathola ngisho nemibuzo yakho engajwayelekile ku-Isikhungo Sosizo.
Shopify une-blog, okuvame kakhulu, kepha inezinsizakusebenza zemfundo ezihluke kakhudlwana futhi ezijulile. Isibonelo esisodwa kungaba Shopify I-Academy, enezifundo zamahhala ezingaba wusizo kubaqalayo. Isibonelo esiyinhloko kungaba Shopifyka- isithangami somphakathi, ekuvumela ukuthi uthephe Shopifyisizinda esikhulu sabasebenzisi futhi siyasiza ezinkingeni noma ekululekeni okuhlukile.
Okunye kuzoba Shopify Guides, okuyiqoqo elihle lama-ebooks amahhala anezeluleko zebhizinisi nezomnotho ezivamile. Shopify'ama-podcasts amabili ziyafana, uhlobo lokungezelwa kulabo abathakazelayo, futhi encyclopedia yebhizinisi akuyona into engiyibonayo njengewusizo ikakhulukazi kodwa kuhle ukuba nayo.
Shopify I-Polaris liyisiqondisi esikhulu sokujula Shopifyamazinga wokuqamba. Kungumthombo ongaziwa, kepha ungaba usindisa impilo uma wakhe amasayithi wamakhasimende (noma uzenzele nje).
Okokugcina, Shopify inikeza amathuluzi wamahhala lokho kungahle kube usizo kubaqalayo.
Ngakho-ke, yebo. Hewu. Shopify clearly has a ton of resources, and even if some are fluffy, a lot aren’t. How on earth can Squarespace live up to this?
Well, Squarespace starts with pretty good customer representatives and an accessible means of contacting them: live chat or email. Unfortunately, there is no phone support yet.
Kulungile nokho, ngoba abamele bayaphendula kahle futhi bayasiza ngengxoxo ebukhoma noma nge-imeyili.
The cornerstone of Squarespace’s onsite resources is its isisekelo solwazi.
Squarespace’s knowledgebase isn’t as in-depth as Shopify, kodwa kuhle kakhulu. Kufaka futhi video tutorials kulabo abathanda ukuthi kufundwe.
Squarespace offers a lot more aside from its knowledge base. For example, Squarespace has webinars, ibhulogi (futhi, lokhu kuvamile), futhi a forum. Ngithola isithangami singesihle kangako Shopify', kepha nokho isefa elihle.
Squarespace also brings a lot to the table when it comes to customer support and resources. The reason I grant the win to Shopify inezinketho eziningi zokuxhumana nabamele, futhi inezinsizakusebenza eziningi futhi izinsizakusebenza zivame ukujula ngokwengeziwe.
Manje, kwinto yokugcina ohlwini lwethu lokuhlola: ukuphepha nokuthembeka. Awudingi ukuthi ngikutshele ukuthi kungani ukuphepha noma ukuthembeka kubalulekile ekusebenzeni ibhizinisi online, ngakho-ke asigxumele ngaphakathi.
Akekho kulabo esincintisana nabo abathi ithoni ngokuphepha kwabo, kepha lokhu akusho ukuthi bayasilela. Ngokuyisisekelo baphawula ekuqinisekisweni kwabo kokwenza izinkokhelo zokwaziswa kanye nemininingwane yamakhasimende, okuzwakala kukuhle impela kuze kube yilapho ubona ukuthi imele indinganiso (ngokungafani nokuthile ngaphezulu kwesilinganiso).
Squarespace is significantly better in outlining its security practices, though it’s slightly out of the way.
Ngiphakamisa ukuthi ngibheke Page itself if you want to see the full details for yourself, but the short version is that yes, Squarespace takes all the appropriate measures. Firewalls, internal monitoring, secure servers, DDoS attack prevention protocols, etc.
And of course, Squarespace and Shopify hlinzeka nge-SSL kuwona wonke ama-akhawunti.
Manje, ngokuya kokusebenza, ngibe nokuhlangenwe nakho okuhle kuphela nenkampani ngayinye. Lokhu akubandakanyi nje kuphela isikhathi nesivinini sesayithi, kodwa ukusetshenziswa kwansuku zonke kwesoftware. Angikaze ngisebenzisane namakhasi aqandisiwe, ukuphahlazeka kwesayithi, noma yini ebaluleke kakhulu.
These companies are both industry leaders with large thanks to their reliable performance. As far as security goes, Squarespace clearly is more transparent, but I don’t think it’s necessarily more secure than Shopify.
Ukuhlala ukukhumbula lokho Shopify isebenzisa ezinye izinkampani ezinkulu kakhulu emhlabeni (futhi yebo, ukuphepha kwebhizinisi ngokwezinga elithile kuzophakama kunaleyo yama-akhawunti ajwayelekile-noma kunjalo, iphuzu limi) futhi lisize amashumi ezigidigidi ekuqhubekiselweni, ukuphepha kungenzeka ukuthi liqinile.
It’s time to put everything we’ve talked about together. Which is better—Squarespace, or Shopify?
Sonke siyazi ukuthi abukho usayizi owodwa ofanele bonke, futhi Shopify and Squarespace clearly have some different pros and cons.
Zombili zivikelekile futhi zisebenza ngokuthembekile. Bobabili banokusekelwa okuhle kwamakhasimende, yize ngicabanga Shopify uyahola.
Ngokuya kokukhululeka kokusebenzisa, zombili zihle kakhulu, kepha Shopify is better at store details and Squarespace is better at site design. Plus, Squarespace is easier for programmers who want to edit a site’s code.
Ngokufika kwezifanekiso, Shopify has a larger selection of online store-specific templates but Squarespace has a larger selection of templates in total—they just may require some extra steps to turn into stores. Design capacity is better with Isikwele sendawo, noma kunjalo.
Squarespace’s integrations are mostly included in the Squarespace infrastructure and there is no app store. This can at times make things easier and more affordable, but ShopifyIsitolo sezinhlelo zokusebenza sinokulungiswa okuningi okungajwayelekile nezinketho (noma zingabiza ngezikhathi ezithile).
As far as price and overall go features go, things get dicey. Squarespace is of course much cheaper, and ShopifyUhla luhle kakhulu (yize luqala endaweni enhle eyamukelekayo ngombono wami).
Squarespace is very well-featured for its comparatively low prices, which at first can make it seem a better deal.
Ngaphezu kwalokho, Shopify is better for those who wish to scale their stores, which explains part of the prices, and the tools you get out of the box can be very in-depth if you wish them to be (though Squarespace’s aren’t bad either).
Although Squarespace foregoes some of the things that make Shopify kubiza kakhulu kunalokho okudingayo, njengokufaka izinto eziyisisekelo kuma-tiers aphezulu nemali yokuthenga yokushaja, Shopify kuseyinketho eqinile ye-ecommerce.
Ngizofanela ukusho konke lokho Shopify uthola izincomo zami. Kulabo ukuthengisa imikhiqizo yedijithali for whom shipping is not a major cost, Squarespace might be better. But for anyone planning on shipping regularly and/or in large quantities, Shopify is easily the better option. It’s also a better option for those who are particularly anal about controlling store details—Squarespace can be very detailed as well, but Shopify kusebenza rigor esiwusizo uma ifisa.
Kepha, uma ungaqiniseki, ungazama njalo! Shopify unezinsuku ezingama-14 isivivinyo samahhala futhi Isikwele sendawo kukuvumela ukuthi uhlale ovivinyweni samahhala uze ulungele. Qhubeka futhi uphume lapho, benzeli bakwethu!
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