Building a website and building an online store overlap remarkably. Each area tends to have its own big software names, but there’s even an overlap here as well.
In this review, I’m going to look at what I think is one of the most interesting cases of overlap, and the ensuing competition that’s come out of it.In one corner, we have the most popular ecommerce platform around right now.
As far as out-of-the-box solutions go (meaning solutions that come with everything you need), Shopify is easily the king.
Since 2006, Shopify has facilitated over $82 billion in sales, and currently supports over 600,000 active stores. Enough said.
In the other corner of the ring, we have what is likely the most popular website builder: Wix. Wix has grown since 2006 to serve over 110 million users, with an average of 45,000 new signups every day.